Sample Pitch Deck

《Love, Mars 》Pitch Deck (Log line / quote)

Confidential Customized for Lorem Ipsum LLC Version 1.0 Content Executive Summary Location Marketing Synopsis Production Team Budget, other cost & expenses Sources of Finance Cast List Music Sales Projection Return on Investment VFX Comparative Film Analysis Risk Management Film Market Analysis Distribution

Executive Story Guideline Summary “Disgraced rocket scientist Michael found a chance to redeem his honor after being re-hired by NASA to solve an technique issue in the Mars space station. However, Zoey, the female astronaut who believes that Michael was set up by a secret organization that aims to destroy the Mars space station to kill all the human beings. On a dangerous mission, Michael re-gained the trust of Zoey. They eventually fall in love, but that was just the start...” Production Team The ABC company is a film production company located in Los Angeles CA. Produced over 20 feature films, ABC has won XYZ and other prestigious industry awards in the past 17 years. Founder and CEO John Smith has over 28 years of experience as an award-winning producer and director. ABC’s clients include Warner Brother, Universal Studio and Entertainment World, etc Funding TLove, Mars is seeking to raise X amount of capital over the next 1-24 months to support the production. The estimated return on investment is about X%. The film will be shot in Los Angeles in August 20XX

Synopsis Put your story here!

Production Team John Smith Producer Emmy award-winning producer known for producing “ABC” and \"XYZ\". As the founder/CEO of X Production since 2005, John has produced 7 films, 3 music videos and hit billboard 200 in 2015 with the music video “XXX”

Production Team, cont’d Tim Johnson Director Tim is a writer/director of several popular short films. Many of his feature films were selected by major film festivals. His recent sci-fi film “XYZ” was selected in the ABC film festival and was nominated the best drama.

Production Team, cont’d KEVIN MILLER PATRICK JONES WILLIAMS ANDERSON KATE LOPEZ DP EDITOR VFX COMPOSER [Short paragraph of his [Short paragraph of his [Short paragraph of his [Short paragraph of her background] background] background] background]

Cast List Cathy John as Zoey Cathy John, grew up in North Zoey is a busy single Carolina and started acting mom, an astronaut who since the age of 10. She is suffers chronic disease. the lead actor in <X>, <Y>, She is involved in the and <Z>, and also was an affair between her award-nominated best boyfriend Michael and a actress. secret organization. View her reel HERE

Music Ellen Smith A.ERlle. RnAisHrMeAcNognized as one of Hollywood's most innovative musical talents. Graduated from the Juilliard school, she has collaborated with many award winning producers and directors on various films and TV series. Her music is playful and immersive.”

VFX Poster Placeholder Company logo A. R. RAHMAN ABC [Description]

Locations

Estimated Cost Above-The-Line Cost includes but not limited to screenwriter, producer, director, casting director and actors. Below-The-Line Cost refers to other costs outside of th Above-The-Line Cost range including but not limited to Assistant director art director, camera operator, director of photography, costume designer, composer, editor, gaffer, graphic artist, hair stylist, line producer, location manager, make-up artist, production assistant, script supervisor, set construction, sound engineer, truck driver, visual effects editor

Estimated Cost, Cont’d Above-The-Line Cost includes but not limited to screenwriter, producer, director, casting director and actors. Below-The-Line Cost refers to other costs outside of th Above-The-Line Cost range including but not limited to Assistant director art director, camera operator, director of photography, costume designer, composer, editor, gaffer, graphic artist, hair stylist, line producer, location manager, make-up artist, production assistant, script supervisor, set construction, sound engineer, truck driver, visual effects editor

Sales Projection Airline BOX OFFICE VOD ● Total sales include domestic and foreign DOMESTIC box office sales and ancillary sales. HVOOMDE BOX OFFICE VIDEO ● Ancillary sales include is the FOREIGN non-theatrical markets for feature films, BOX OFFICE like home video, television, Pay Per View, VOD, Internet streaming, airlines and STREAMING others. PPV ● It usually takes about 6 -12 months to generate worldwide sales from the date of delivery to the distributor. ● The majority of sales takes place between 9 - 24 months with the majority of the profit made in the 1st and 2nd year.

Sales Projection Cont’ed Worldwide Box Office Sales ● At the lowest level of projected sales: United States Canada and UK has the biggest projected sales numbers of $2.51mm, $0.84mm and $0.57mm. ● The domestic projected sales is $3.34mm (41.5%). The international sales is $4.71mm (58.5%). Thus the total sales is $8.05mm ● North American has the largest regional sales number of $3.34mm. The second region with the largest sales projection is Europe, $2.67mm.

Sales Projection Cont’ed ● The worldwide ancillary sales of $10.37mm is the total of domestic and foreign ancillary sales. ● Ancillary sales includes pay cable revenue, home video revenue, network TV revenue, PPV, VoD, and Non-theatrical revenue, etc. ● Pay cable is the biggest source of sales of about $1.74mm, which is 42.2% of the total domestic ancillary sales of $4.13mm ● The foreign rental revenue of $3.68mm is the largest revenue of sales in foreign ancillary sales. It is about 60% of the total sales of $12.24mm Worldwide Ancillary Sales

Sales Projection Cont’ed Distribution and Licensing Fees The total worldwide distribution and licensing fee is about $2.91mm composed of 74.7% foreign fee ($3.25mm) and 25.3% domestic fee ($1.10mm).

Sales Projection Cont’ed Total Worldwide Net Proceeds ● The net proceeds is the total sales minus the distribution and licensing fees ● At the lowest level sales projection, the total worldwide sales is about $9.98mm. ● The domestic box office has a negative net proceeds of $0.75 mm ● The domestic ancillary net proceeds is about $3.15 mm ● The foreign box office and ancillary net proceeds is about $7.58 mm, which is about 76% of the total worldwide net proceeds

Comparative Films Analysis Cont’d Unit: Million A24 A24 XYZ Universal Pictures The Weinstein Comp. STX Entertainment Distributors:

Comparative Films Analysis. Cont’d ● The expected domestic sales would cover 98% of the budget of Love, Mars. ● Worldwide box office sales is about 2.36 times of the budget. ● Total sales including box office sales and domestic video sales would be 2.6 times of budget.

Comparative Films Analysis Cont’d Public Scores The Lobster BrightBurn Ex Machina Flatliners The Space Between Us and Ratings IMDb 7.2 / 10 6.1 / 10 7.7 / 10 5.2 / 10 6.4 / 10 Rotten Tomatoes 87% 58% 92% 4% 16% Total Sales/Budget 413% 518% 377% 236% 61% ● “Ex Machina with a 7.7/10 in IMDb rating and a 92% in Rotten Tomatoes score has the best rating of all, while Flatliners has the lowest rating of 5.2/10 and 4% in the five reference films. ● Four out of the five films in the comparison model had great success with the total sales covering more than 100% of the budget. ● The BrightBurn has the best total sales over budget number of 518% with public ratings ranking No.3 among the five films. ● The Space Between Us rated No.4 with the IMDb rating of 6.4 /10 and 16% of Rotten Tomato rating in the five but with sales only covering 61% of the budget.”

Film Market Analysis, Cont’d ● The median domestic box office of Sci-fi genre is at a similar level of its median budget, which is about $60 millions. ● The median domestic box office sales vs median budget ratio is about 1:1. ● The estimated domestic box office sales vs. budget ratio of Love, Mars’ is around 98%, which is quite close to the 1:1 ratio. Reference: www.StephenFollows.com

Film Market Analysis, Cont’d 73% 69% 76% 68% 61% 18 - 29 30 - 44 45 - 54 55 - 64 65+ ● 76% of people age from 45-54 is the top age group that have favorable impression to Sci-fi films. ● The following group is people age from 18-29 with 73% of them having favorable impression to Sci-fi films. Reference: www.statista.com

Distribution ● Founded in 2012 with ~ 20 employees in New York City. ● Covers domestic theatrical distribution ● Laid back and youthful, Modern and youthful way to do marketing ● Uses social media and co-branding opportunities as marketing strategies ● Promotes a film around the product Moonlight Ex Machina Lady Bird The Witch The Disaster Artist The Lobster Room Amy

MARKETING PLAN Target Audience Primary group: ● Age 25-50 male and female ● Hard-core sci-fi fans, enthusiastic about space, time and planets Secondary group: ● Age 19-45 male and female ● Outer space romance seeker Third group: ● Fans of Interstellar, Ex Machina, Arrival ● Drone enthusiasts

MARKETING PLAN, Cont’d Film Festival Strategies LA Film Festival has been running for years with great influence. As a local team from Los Angeles, the festival provides the perfect opportunity to meet with Hollywood executives, eases the headache of traveling and planning, and reduces the cost of accommodation and transportation. As one of the top venues for horror, thriller, and sci-fi genre films, the Brussels International Fantastic Film Festival will be a perfect venue for Love, Mars.

Return On Investment Investor ● Love, Mars needs to raise $3,632,525 to produce the film. Return ● The production company will cover 50% of $1,816,258. Model ● As a result, the film is seeking one or more equity investors to contribute the remaining 50% of $1,816,258 by creating a new LLC as a vehicle. ● Since equity investors and production company shares the fund, so they share profit 50% vs 50%. ● All investor are paid first and paid in full before any profit distribution is paid out.

Return On Investment, Cont’ed Investor Worldwide Sales Net Proceeds $9,982,836 Return - Guild dues - $390,000 Model - Deferments - $653,854 - Loans - $3,591,393 - Interests - $300,000 - Screen Writer's Fee (5% Of Budget ) - $393,888 - Completion Bond Fee - $213,827 - Total Equity Investment - $3,632,515 = Net Profit = $807,358 (22%)

Return On Investment, Cont’ed Screen Credit as Producer Investor Walk the Red Attend All Events Incentives Carpet Free Tickets Appear on Medias

Risk Management Credit Risk Market Risk Risk Free Production Assessment Assessment In order to prevent from ● Due Diligence ● Pre-Licencing potential risk, all risks have ● Contracts Contract been thoroughly considered ● Contingency and plans have been made ● Completion bond ● Solid Market ● Regular report Analysis Compliance Risk Operational Risk Assessment Assessment ● Legal and financial ● OE&O Insurance professional support ● Contingency ● Business Continuity ● Agreement and contracts Plan ● Regular monitoring