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Home Explore Green Point Brochure 2016 -2017 (Draft for Unicom)

Green Point Brochure 2016 -2017 (Draft for Unicom)

Published by reynamoralesangel, 2016-09-06 19:31:40

Description: Green Point Brochure 2016 -2017 (Draft for Unicom)

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A Rich Tradition & Excellence in Farming!Growers of the Finest Fresh Fruits & Vegetables www.greenpointdist.com

Our Story BeginsIn the fertile soils of the Yaqui Valley of Ciudad Obregon SonoraMexico, were the Gutierrez Parada family have been farming onfamily owned land since the 1950’s. They are pioneers ofsustainability and agriculture development in their growing regions.What began as a farming operation driven by open field production,has evolved into new, state-of-the-art developments in protectedagriculture that include shade house and high tech greenhouses.The family’s vision was to become a main supplier of premium qualityproduce throughout North America and the world. The dream wasrealized in August of 2000 when the family launched GreenPoint andopened its doors in Nogales Arizona. GreenPoint began introducingits line of fresh produce and in time evolved into a leader in openfield and greenhouse produce. Specializing in cucumbers, romatomatoes, summer squash, sweet corn, winter squash, greenpeppers, melons and specialty produce with distribution across NorthAmerica and as far as Asia. GreenPoint is the grower, they own theland they farm on. For over 65 years they have endured what MotherNature has bestowed upon them and yet their commitment androots continue to expand in the major growing valleys of Sonora andSinaloa Mexico. With dedication, passion and responsibility, theywork hard everyday to make sure that every family can enjoy safe,nutritious, invigorating, garden fresh quality produce. www.greenpointdist.com

“Generationsof experience, producing at the highest level”

GreenPoint Growers “Our farms are a legacy ofGreenPoint operates over 30 farms inMexico. All of our farms are a legacy excellence,of excellence producing world class producing worldproduce. In the past 16 years we class produce”have gone through the rigorousprocess of transforming every one ofour farms into sophisticated, worldclass farms that produce the finestproduce the world has to offer.Strategically located in the heart ofthe major growing valleys of Sonoraand Sinaloa, we are positioned toextend our growing season fromSeptember to July. Mexico is hometo one of the world’s mostextraordinary and unique climates,allowing for the production of highquality fruits and vegetables yearround. It is because of thisremarkable benefit, that we canoffer our customers what Mexico hasgiven us as a blessing and a gift. www.greenpointdist.com

“Protected Agriculture allows us toachieve optimal quality & production”

“From start tofinish, our farmsare dedicated to the highest standards”

Caborca “Our greatest Consistent & Reliable ability is our Hermosillo Reliability” There is no greater value to our Guaymas customers than having product available for them at all times. Our greatest ability Ciudad Obregon as a supplier of quality produce is our Navojoa reliability. We recognize the value of this Huatabampo fundamental principle and in time have Los Mochis strategically positioned our farms in the Angostura most productive growing valleys of Culiacan Sonora and Sinaloa, allowing us to move our production south as the season Escuinapa progresses. The result is consistent supplies and product availability for our customers to enjoy. Consistent is defined as a “steadfast adherence to the same principles, constant, unchanging, steady, something that does not vary greatly over time”. It takes discipline to be consistent, but that is what our customers expect and that’s what we deliver. Packing exclusively in our GreenPoint (Blue Label) and GreenPoint Fresh brands, they embody our discipline and dedication to reliable, consistent, world class, unsurpassed quality and freshness. www.greenpointdist.com

Garden Fresh Quality “Always deliverFreshness is the benchmark for all Garden Freshproduce. If it doesn’t look fresh, it doesn’tlook right to your customer. Today’s Quality”consumers are knowledgeable andinformed, but visual appeal is crucial inhaving produce run through the cashregister. How can we deliver on thispromise if we are constantly in a raceagainst time? It starts with proper seedselection and adopting the finest andmost proven varieties. We dramaticallyslow down the natural deterioration cycleand eliminate post-harvest shrink byutilizing the latest post-harvest and pre-cooling practices, along with the mostadvanced packaging technologies. Thisallows us to deliver to your customersunsurpassed garden fresh quality everycustomer is looking to experience whenthey walk through the produce isle. Youcan count on GreenPoint to help yourproduce isles stay clean and keep yourcustomers coming back for more. www.greenpointdist.com

“Instant traceability Traceability & Building for retailers and Consumer Confidence consumers creates It is estimated that nearly 70% of confidence and Americans and Canadians own a smart phone, and that number will onlyensures marketability continue to increase in the years to of your produce” come. That means critical product information that will help the consumer determine weather they will buy a product, is only a click away. Consumer research date estimates that 49.2% of those currently using their smart phones to scan QR/Bar codes do so while shopping. Instant traceability for retailers and consumers creates confidence and ensures marketability of your produce. Traceability is no longer just a recall mechanism, but a vital tool in marketing produce and creating consumer confidence in the brands you promote. GreenPoint has partnered with HarvestMark and SYS21 to solidify its commitment to product traceability and the building of consumer confidence. www.greenpointdist.com

“Squashproduction fields in Guaymas,Sonora Mexico”



Food Safety “At GreenPoint, our commitmentAccording to the World Health to food safety isOrganization, the great majority of peoplewill experience a food or water borne illness at the heart ofat some point in their lives. That is why “Food our daily farmingSafety, from farm to plate, make food safe” and distributionwas the theme of World Health Day in 2015.This highlights the importance of making operations”sure the food we eat is not contaminatedwith potentially harmful bacteria, viruses,toxins or chemicals. At GreenPoint, ourcommitment to food safety is at the heart ofour daily farming and distributionoperations. Our food safety programs arebased on FDA/USDA principles that havebeen tested and proven over time to bethe most effective in protecting theconsumers from foodborne illness. All of ourfarms and distribution center, are certified btPrimus Labs under the Global Food SafetyInitiative. Facilities, water quality, fields,products and packing lines are regularlytested by internationally recognized andaccredited certification agencies. www.greenpointdist.com

“The agriculture Sustainability community plays It is estimated that the earths population will a key role in reach 8.1 billion by the year 2025. That is a helping future lot of mouths to feed and our precious generations enjoy resources, which are so valuable, but also the same benefits finite, are rapidly being depleted. The we enjoy now” agriculture community plays a key role in helping future generations enjoy the sameModified Atmosphere/Modified Humidity liners dramatically reduce waste benefits we enjoy now. How can we and deliver unsurpassed quality and freshness to the consumer continue to produce at the current rate, while utilizing the fewest possible resources? Our family of growers utilize natural organic compost based fertilizers, eliminating the use of chemical fertilizers. Many of our packing facilities are “green” certified under the E.S.R. program in Mexico. Our growers recycle water through reverse osmosis plants. They re-use and recycle as much material as possible. Integrated pest management, based primarily on natural organic components, minimizes the use of chemical pesticides. Our growers utilize high technology packaging, MA/MH liners that expand product shelf life and dramatically reduce the amount of food that is wasted. www.greenpointdist.com

Social ResponsibilityGreenPoint holds fast to an unwaveringprinciple, that when it comes to humandignity and respect there are unequivocallyno compromises to be made. Without thefair and just treatment of the less fortunate,no industry can endure or flourish.GreenPoint’s family of growers have a zerotolerance policy for child or forced labor.Our growers are certified by the federalgovernment of Mexico for having thesesocial practices in place. Our workers andtheir families are an extension of theproducts we provide. They are the chiefcornerstone of the “from farm to table”process, their value is immeasurable. Ourgrowers do not house farm workers, but weemploy thousands of people that live intheir own communities. Our mission is toexpand our role in the development of thetowns and villages that provide us the manpower to harvest our crops by providingjobs that generate the quality of life that allhuman beings deserve. www.greenpointdist.com

Production Chart & Contacts Product Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul AugGreenPoint Farms LLC Summer Squash Winter Squash37 Kipper St. Slicer CucumbersRio Rico AZ. 85648 English CucumbersPhone: 520.281.2700 Mini CucumbersFax: 520.281.5127 Sweet Corn Green Bell PepperSales Department Roma Tomato WatermelonAlfred Nunez: 520.980.1731 Mini WatermelonDanny Carosilva: 520.980.6020 HoneydewMari Danielson: 520.860.0427 Hot Peppers EggplantLeadership Team Fairytale Pumpkin Iceberg LettuceOctavio Gutierrez (Managing Member) BroccoliCell: 644.998.9444 CauliflowerErnesto Gutierrez (Managing Member) Murcott MandarinCell: 644.447.4752 GrapefruitErik Chau (International Business Development) Persian LimesCell: 644.461.7237Eduardo Valdez (Grower Relations) Proud Members of the Following AssociationsCell: 520.619.9792Fabiola Cuen (General Manager)Cell: 520.3130.580Omar Losolla (VP of Sales & Marketing)Cell: 520.839.9955 www.greenpointdist.com

A Rich Tradition & Excellence in Farming! www.greenpointdist.com


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