Marketing Presentation

Ranked Arizona’s #1 Producing TeamRanked Arizona’s #1 Producing Team

Marketing PresentationSubject Property:1624 E Chicago stChandler, AZ 85225 Date Prepared for: 09/02/2017 Michael & Katherine Prepared by: Rick McHone

Voted #1 Team and #1 Real Estate Agent in Arizona in 2016 by Arizona FoothillsMagazineThe Jason Mitchell Group has been consistently recognized as one of thehighest-producing teams in Arizona, and continues to be ranked amongst the top25 real estate teams in the United States. With over $1 Billion in sales since itsinception, the Jason Mitchell brand continues to be awarded with prestigioushonors in the fields of technology, innovative marketing and social mediapresence.Our ultimate goal is to provide a world-class buying and selling experience toeach and every client we serve—and the proof of this achievement shines throughour 97% client referral rate. In fact, 88% of the Jason Mitchell Group’s businesscomes from repeat clients and referrals!With the Jason Mitchell Group, you can rest assured that every need you havewill be taken care of by our enthusiastic team of professionals: from agents totransaction managers and processors, we provide a full scope of services to makeeach step of your real estate experience an enjoyable one.We ask you to sit back, relax, and thank you for your trust in us—we promiseyou’re in very capable hands. – Jason Mitchell Group



OUR MARKETING PLAN MAKES YOUR HOME STAND OUT! See for yourself:1: CUSTOM VIDEOS & VIRTUAL TOURS2: PRINT ADVERTISING3: EMAIL ADVERTISING4: CONSUMER & REALTOR EMAIL CAMPAIGNS5: DIRECT MAIL6: SOCIAL MEDIA MARKETING7: PR FIRM8: BROKER OPENS9: NETWORKS10: RADIO ADVERTISEMENTS11: TOP-RANKING WEBSITE12: SYNDICATION

1: CUSTOM VIDEOS & VIRTUAL TOURSEvery property we represent receives the highest qualityin photos and video tours for every marketing need. Wehand-select whichever company will market your homemost effectively, and provide property brochures,booklets and take-ones along with your custom homeimages.Check out one of our world-class custom videos here:www.vimeo.com/187926360

2: PRINT ADVERTISINGHere are four examples to demonstratewhy our team is consistently rankedbest in the valley: ● So Scottsdale ● Top Agent ● Scottsdale Health ● Life In PV ● Scottsdale Homeowner ● Airpark News ● The Village ● And Many More Our experts will determine which publication is best-suited to your property prior to listing.

3: EMAIL ADVERTISINGWith hundreds of thousands of emails sent monthly to oursubscribers and contacts, the Jason Mitchell Group’semail campaigns provide thousands of additionalmarketing prospects—both countrywide andinternationally.

4: CONSUMER & REALTOR EMAIL CAMPAIGNSConsumer EmailsCustom email listings provided by InfoUSA allow us to reachconsumers directly. You will receive a targeted email blast uponlisting the property to over 40,000 homeowners, along withupdates regarding any price reductions.Realtor EmailsTargeted email campaigns are sent to all licensed real estateagents in Maricopa County, as well as on a monthly basis to allagents in the greater Phoenix area.

5: DIRECT MAILWe send over 60,000 direct mailers on average everymonth to consumers and agents. These mailers arespecially designed for viewing a property, and direct allwould-be buyers to our website for more information.Based on your property’s location, we send your directmail campaigns to those areas proven to be the mostsuccessful in a resulting purchase.

6: SOCIAL MEDIA MARKETINGThe Jason Mitchell Group is synonymous with social media,and we currently have the largest online following of any realestate agency in Arizona. Your home’s listing would befeatured on the following social media platforms:· Facebook· LinkedIn· Twitter· Pinterest· Instagram

7: PR FIRMThe Jason Mitchell Groupworks directly with TheKnight Agency to highlightour properties through suchchannels as Phoenix BizJournal, Arizona Republic,FOX 10, ABC 15, and otherlocal TV stations. The KnightAgency provides continuousPR and branding awarenessto the Jason Mitchell Groupthat is innovative, tailoredand provides results.

8: BROKER OPENSBased on the schedule and desires of the client, wehappily provide both broker open houses and consumeropen houses for our represented properties. We also liketo do things differently when it comes to marketing them:every open house is syndicated via the web to all majorreal estate channels, as well as shared to ourthousands-strong follower bases on social media.

9: NETWORKSThe Jason Mitchell Group belongs to some of the mostexceptional real estate networks in the country so that yourhome can receive the exposure it deserves. They include:· Top Agent Network (TAN)· Scottsdale Home Tour· Paradise Valley Home Tour· Arcadia Home Tour· East/West and North Valley Home ToursWe will promote your listing accordingly and in the rightchannels for successful results.

10: RADIO ADVERTISEMENTSJason Mitchell serves as the real estate expert for MoneyRadio 1510, which has over a quarter of a millionlisteners. His involvement provides extensive exposureto the Jason Mitchell Group, and directs thousands ofpotential buyers to our website where your home’slisting would be uniquely highlighted.

11: TOP-RANKING WEBSITEOur website, www.mitchellgroupaz.com, is a top-10ranking real estate site for the state of Arizona. Withover 90,000 viewers per month, that’s an incredibleamount of opportunities for your listing to be seenby the public.

12: SYNDICATIONAt the Jason Mitchell Group,we syndicate to every majoronline real estate platformincluding:· Realtor.com· Trulia· Zillow· Redfin· HotPadsThere are over 110 totalsyndications from our listingsto other real estate sites.

AWARDS AND ACCOLADESThe Jason Mitchell Group has received multiple awards andrecognitions over the years for real estate sales and otherhonorable distinctions. Below are some of the ones we’re mostproud of:· Arizona’s #1 Producing Agent for 2016· Arizona’s #1 Producing Team· Top Agent Magazine’s Team of the Year· GQ Magazine’s Entrepreneur of the Year· Arizona’s Top Producing Real Estate Sales Team· Top 10 Ranked Agents in Arizona; Top 50 in the United States

In addition, the Jason Mitchell Group has also beenfeatured on national television channels including: ● HGTV ● Bravo ● Fox News ● CNN ● CNBC In the past decade, the Jason Mitchell Group has received more statewide and national recognition than almost any other real estate team in the country.



MORE REAL REVIEWS OFOUR SUCCESS... THEY HELPED ME FEEL AS IF I WAS THE ONLY ONE THEY WERE WORKING WITH! The most pleasant and personable experience I have ever had when purchasing a home was with Jason Mitchell and Courtney Latshaw of the Jason Mitchell Group. They are dynamic at what they do, from their personalized customer service to their immediate responses to my requests. They made my job very easy, as they followed up on every small detail so I wouldn’t have to. Thank you both for transforming a potentially stressful experience into an exciting one. They helped me feel as if I was the only one they were working with. -Carol Ann Tutera

RESOURCESThe Jason Mitchell Group is able to provide the bestresources to our clients in Arizona and beyond. We’veaccrued an incomparable list of partners who understandthe importance of our united success, and put the clientfirst in all ways—from lenders, title companies andstagers to inspectors, movers and contractors, we have aplethora of resources for any circumstance that arises.World-class service is our promise, and we alwaysdeliver.

Comparables – Current Active ListingsTHERE ARE CURRENTLY NO ACTIVECOMPARABLE LISTINGSYou may also check the competition of activelistings via the web by clicking this link

Comparables - Pending ListingsTHERE ARE CURRENTLY NO PENDINGLISTINGSYou may also check the competition of pendinglistings via the web by clicking this link

Comparables – Closed SalesYou may also check the competition of closedlistings via the web by clicking this linkhttps://mymonsoon.com/listing/details?ln=5281138&ls=armlshttps://mymonsoon.com/listing/details?ln=5063042&ls=armls

Summary AnalysisAGENT COMMENTS Suggested List Price $



A NOTE FROM JASONThank you very much for yourtime, and for reviewing ourcomprehensive marketing plan.You can be assured that thedecision to allow us to representyour property will be one of thebest you’ve ever made. We promiseyou’ll have a world-classexperience working with us at theJason Mitchell Group. -Jason Mitchell