OP NEWSLETTER (JUNE 2023)

THE Z I N EMONTHLYNEWSLETTER www.onpassive.com WEDNESDAY 07 June 2023 SPEEDING TO WA R D S

THE ZINE MONTHLY NEWSLETTER THE BUZZ The global webinar was scheduled for the third week of May. It kickstarted with a glorious light and laser show at Burj Khalifa, mesmerizing the audience. After the show, Mr. Ash Mufareh took over to make some big announcements. Hundreds of O-Founders were connected to the webinar along with Mr. Ash Mufareh, Mohamed Kamal (COO of ONPASSIVE), and Mohammad W. Nazzal (CMO of ONPASSIVE).  Several O-Founders from the USA, UAE, UK, India, Canada, and other countries attended the webinar. They asked queries regarding the company, its products, unique concepts and ideas, and its mind-blowing promotional techniques. The questions were answered with straightforward replies by Mr. Ash Mufareh and with wit and perkiness by Mr. Mohammad Nazzal. The O-Founders were excited about the webinar and expected good news to follow. Especially when Ash said, \"We're ONPASSIVE; we do unique stuff.\" Mr. Ash did not disappoint them as the first major announcement was regarding the launch of ONPASSIVE's new product, O-Tracker. This expert web analytics tool can help businesses make informed marketing decisions and improve website user experience.  Dynamic Web Analytics Tool ONPASSIVE always makes products to help businesses The other notable features of O-Tracker offers automate tasks and boost their productivity. Based on are heat maps and identification of visitors by demographics, behavior, and other variables, O-Tracker the country. Businesses can gain an in-depth provides comprehensive segmentation capabilities that let understanding of user behavior through these organizations identify and target particular user groups. visualizations, including information on where This aids companies in developing customized marketing visitors are clicking and where they are strategies that have a higher conversion rate and ROI.  spending the most time on the website. This aids companies in improving user engagement O-Tracker's sophisticated visitor tracking features are and conversion rates on their website. one of its standout qualities. It tracks users across many platforms and devices, giving organizations a Overall, ONPASSIVE was happy to announce the comprehensive picture of user behavior. This assists launch of O-Tracker, and the O-Founders were companies in identifying patterns and trends in user also enthusiastic about using the new tool and behavior, such as the most popular web pages and the shared their opinions related to their steps people take before making a purchase. experience with it. 02 JUNE 2023

THE ZINE MONTHLY NEWSLETTER Millions for Millions To all O-Founders Ash Mufareh also announced that ONPASSIVE would refund the $97 to all O-Founders, which was their initial subscription fee. This news pleasantly surprised the O-Founders, who could not stop cheering. The amount comes to around 100 million dollars, and the overwhelming response of the founders was worth a watch. Fast and Furious The webinar also discussed the latest marketing event of ONPASSIVE, where the AI company was seen setting ablaze the roads of Dubai with its collaboration with Supercars Majlis. With these supercars, ONPASSIVE set new records in the world of marketing and technology. ONPASSIVE members gathered at the Supercars Majlis Cafe and distributed 150+ special gifts to all the members of Supercars Majlis. Dubai police accompanied the fleet of sports cars on the road that displayed the logo of ONPASSIVE in the form of stickers on those magnificent machines. More than hundreds of supercars were parading over Dubai Road. Mr. Ash later confirmed on the webinar, \"Everyone who participated in the event later registered for ONPASSIVE,\" explaining how the ONPASSIVE family is increasing. The supercar parade started from Sheikh Zayed Road and went to the Downtown area overlooking Burj Khalifa. The royal parade was a sight to watch on the roads, and the Dubai public enjoyed it thoroughly. The event amazed the people who witnessed it, and as the target demographic was the millennials, the youth enjoyed the show, as many of the O-Founders asserted.  The lavish procession ended at Reel Cinemas. ONPASSIVE had a collaboration with Reel Cinemas, and that is why the reason for ending the parade at the cinemas was to witness one of the most awaited movies of all time, Fast X.  After watching the cinematic delight and getting refreshed by the breathtaking visuals, ONPASSIVE and Supercars Majlis members ended their day at Dubai's SLS Hotel. The event was a massive hit as it was a visual treat for the public of Dubai to witness such an extravagant spectacle.  JUNE 2023 03

THE ZINE MONTHLY NEWSLETTER A Musical Ride The final announcement came when it was revealed that ONPASSIVE was collaborating in a musical event for the Arab sensation Sherine. The musical event was attended by thousands of people and covered by global print and electronic media. ONPASSIVE is planning to collaborate in more such musical events all over the globe. As Mr. Nazzal mentioned during the webinar, Mr. Ash never restricts people; he always gives their employees a free hand, which is why he was able to have innovative promotional ideas. Therefore, new concepts are sure to be witnessed by the world in the near future.  Highlights This was by far the longest webinar ONPASSIVE has ever conducted. It was a seven-hour Mr. Ash thanked Mohammad Nazzal \"on behalf webinar where participants from around the of every customer of ONPASSIVE\" for his world connected and expressed their views on contribution to the company. He thanked his the company's progress and success. marketing team for a collaborative effort in promoting the products and \"for the speed, for Exploring new horizons has always been inspiring us, for the creativity, the dedication\" ONPASSIVE's forte. With the recent events they showed in building the brand of ONPASSIVE. coming to the fore, it is quite apparent that He said that \"it's impossible to have another ONPASSIVE will not leave any stone unturned Nazzal in our life\" because of his impeccable until it conquers the technology world. management style. JUNE 2023 The O-Founders thanked Mr. Ash Mufareh, Mohamed Kamal, and Mohammad Nazzal for having superb ideas for promotion. The Supercars event baffled the O-Founders, and they were awestruck with the beauty of 100+ cars on the streets of Dubai. They were also eager to use the O-Tracker tool as soon as it was available for them. Mr. Ash also invited them to give feedback on the tool after using them, showing that Ash Mufareh is always open to constructive criticism and suggestions.  04

THE ZINE MONTHLY NEWSLETTER GET TO KNOW (TEAM OF O-CONNECT) The O-Connect team serves as the backbone of the With a customer-centric approach, the team company's operations, fostering collaboration, provides exceptional service, addressing inquiries, support, and growth among its members. Over the resolving issues, and guiding customers through past few months, the team of O-Connect worked day the company's suite of cutting-edge products. and night to make the product a success. The This dedication to customer satisfaction will help O-Connect team consists of more than 35 members, ONPASSIVE build strong and lasting relationships comprised of talented individuals from diverse with its clients. backgrounds. The team brings together a wealth of expertise in marketing, technology, business The O-Connect team is vital to ONPASSIVE's development, and customer support. success story. Their collaborative efforts, expertise, and customer-focused approach Members actively collaborate and share knowledge, empower individuals to unlock their potential and ensuring everyone can access the tools and resources thrive in the ever-evolving digital landscape. With needed to succeed. The team cultivates an the O-Connect team leading the way, ONPASSIVE environment that encourages personal and continues to shape the future of entrepreneurship professional growth through regular team meetings. and digital marketing. The O-Connect team also plays a crucial role in supporting and engaging with the company's customer base. JUNE 2023 05

THE ZINE MONTHLY NEWSLETTER IGNITE THE FIRE Inspiring Story of Nithin Kamath Nithin Kamath is an inspiring figure in the world Nithin's unwavering commitment to of finance and entrepreneurship. He co-founded innovation resulted in numerous Zerodha, India's largest retail stockbroker, and ground-breaking initiatives. has significantly contributed to democratizing the country's investment sector. He established \"Varsity,\" a comprehensive online learning platform that offers free Nithin began his career as a trader in 2000 but materials to assist people in learning about quickly realized the challenges and shortcomings trading and investing. Millions of people of the then-existing brokerage system. He now have the financial literacy necessary to thought that technology would transform make wise decisions. investing, democratizing it and lowering the cost for everyone. In 2010, Nithin and his brother The hard work and attention Nithin put into Nikhil Kamath started Zerodha with this goal in democratizing finance paid off. Zerodha mind. serves millions of customers and has become India's largest retail brokerage. He With its zero brokerage charge policy for equity has received various honors and awards for investments, Zerodha created a novel business his services to the fintech sector, inspiring a model that appeals to individual investors. This new generation of investors and action went against accepted conventions and entrepreneurs. removed obstacles for people who wanted to trade stocks. Nithin Kamath's story is a testament to the power of perseverance, innovation, and a Industry experts were initially skeptical, but strong belief in challenging the status quo. Nithin persisted and remained committed to Through his visionary leadership, he has using technology to deliver a superior user transformed the landscape of investing in experience. With its focus on education and India and has inspired countless individuals transparency, Zerodha's user-friendly online to pursue their dreams. platform quickly became popular among traders and investors. JUNE 2023 06

THE ZINE MONTHLY NEWSLETTER HEALTH CAPSULES (HEALTH HACKS) Beat the Summer Heat: Essential Health Tips for Coping with High Temperatures As the summer heat intensifies, we must take proactive steps to protect our health and well-being. With these precautions, you can enjoy a safe and enjoyable summer season while protecting your health and staying cool. 1 Stay Hydrated 2 Dress Appropriately Drink plenty of water throughout the day, even if Wear lightweight, loose-fitting, and you don't feel thirsty. Opt for cool beverages like light-colored clothing made of breathable infused water, coconut water, or herbal iced tea. Avoid excessive sugary or alcoholic drinks as they fabrics such as cotton or linen. Consider wearing a wide-brimmed hat and sunglasses can contribute to dehydration. to protect your head and eyes from the sun.  3 Seek Shade and Plan 4 Use Cooling Techniques Outdoor Activities Limit exposure to direct sunlight, especially Take cool showers or baths to lower your body during peak hours when the sun's rays are temperature. Use fans or air conditioning to strongest. Plan outdoor activities in the early circulate and cool the air in your home or workspace. morning or late afternoon when Consider using a handheld fan or misting spray temperatures are cooler. bottle outdoors to cool yourself down. 5 Take Care of Your Diet 6 Prioritize Rest & Self-Care Consume light, refreshing meals rich in Allow yourself ample rest to recharge and water content and include foods with high recover from the heat. Schedule downtime for relaxation and engage in activities that help you electrolyte content, like bananas, unwind, such as reading, listening to music, or watermelon, and coconut water, to replenish practicing meditation. essential minerals lost through sweat. JUNE 2023 07

THE ZINE MONTHLY NEWSLETTER BOOKMARK Cat O’Nine Tales by Jeffrey Archer A collection of short stories with a surprising twist at the end. This book has 12 stories, out of which Archer took 9 from his inmates while he was in prison. Read the book for its refreshing style and enjoy Archer’s unique writing skills. Who Moved My Cheese by Dr. Spencer Johnson This self-help book offers poignant life lessons where the author shows us how to deal with changes and challenges in our life. The book tells a parable that we can directly apply to our lives in order to thrive in a world of uncertainty. The Silmarillion by J.R.R. Tolkien This book is a collection of myths by the famous author J.R.R. Tolkien who also wrote The Lord of the Rings and The Hobbit. This book showcases the author’s high fantasy works like his previous famous books. If you like fantasy tales, this is a must-read. Rich Dad Poor Dad by JUNE 2023 Robert T. Kiyosaki and Sharon Lechter This may look like just another self-help book. However, it underlines the importance of financial literacy and increases one’s financial intelligence. The book tells us how crucial it is to be financially independent and why investing in real estate is vital for long-term profit.  08

THE ZINE MONTHLY NEWSLETTER IN VOGUE Shruti Kapoor Mac Sephora Product Management There is nothing as striking and powerful as a woman in a Dior Zara pantsuit. This trendy ensemble includes a slightly oversized dark green blazer and fitted trousers, which cut H&M H&M off right above her ankles from H&M, making for a striking suit choice. Casio Zara The outfit is paired with a chic black top, an analog Casio watch, and pointed sleek heels that are perfect for the boardroom or dance floor. The loosely styled hair, minimal MAC lipstick, subtle black MAC liner, Dior Mascara, and Sephora Blusher glow helped complete her look. If a formal meeting or an after-hours night on the town is on your calendar, this is the outfit to pick. Manohar Rao Chithari Raymond Louis Philippe Product Management Flying Machine Business casual menswear is often one of the most Ferrari misunderstood dress codes, but this versatile ensemble Dockers shows us that it's an easy look to pull off than one might think. The best of both formal and casual worlds in the 09 frame is combined by seamlessly pairing the subtly textured light blue button-down shirt with Flying Machine fitted blue pants. The belt by Louis Philippe and Ferrari watch gives off a sharp, casual flair and imbues confidence. With their minimalist design, the brown leather Dockers dress shoes add a more professionally focused but comfortable element to the overall outfit. Moreover, they are welcome in any office and seamlessly allow one to head straight to the dance floor to blow off steam. JUNE 2023

THE ZINE MONTHLY NEWSLETTER FUN ON FRIDAY IS BACK ONPASSIVE always tries to create a pleasant atmosphere for its employees, and that is why a wave of happiness ran through everyone when it was announced that Fun on Friday is back with a bang! Every Friday will be fun and frolic with delightful activities and games. After a week of hard work, Fridays will be a relaxing time where the last two hours will be a time of entertainment and amusement for the whole office. A huge round of applause to the HR team, who will make the arrangements every Friday and take care of the recreational activities. 10 JUNE 2023

THE ZINE MONTHLY NEWSLETTER CLICKBAIT Behold! The frozen lake is here to stay City of stars I love my job when I’m on vacation Taste sunset to feel refreshed Floral sunshine to Journey is better Life’s a crazy ride. warm up the day than the destination Keep going! JUNE 2023 11

THE ZINE MONTHLY NEWSLETTER BRAIN TEASERS 1 Arnold Schwarzenegger has a long one. Michael J. Fox has a short one. Madonna does not use hers. Bill Clinton always uses his. The Pope never uses his. What is it? 2 What has a mouth, but cannot eat; moves, but has no legs; and has a bank, but cannot put money in it? 3 Your parents have six sons including you and each son has one sister. How many people are in the family? 4 When you have me, you immediately feel like sharing me. But, if you do share me, you do not have me. *Note: Find answers on the last page RIDDLES Find the Path honey 12 JUNE 2023

THE ZINE MONTHLY NEWSLETTER Spot 7 Differences *Note: Find answers on the last page JUST FOR LAUGHS JUNE 2023 13

THE ZINE MONTHLY NEWSLETTER ANSWERS BRAIN TEASERS 1. Surname 2. River 3. Two parents, six sons, and one daughter. All of them have one sister (not six sisters). 4. A secret RIDDLES #TheFutureOfInternet CREATED, CURATED, AND DESIGNED BY THE MARKETING DEPARTMENT