How to Use Google's Website Builder to Create a Free Site for Your Small Business

How to Use Google's Website Builder to Create a Free Site for Your Small Business Although a surprising fact, but until last year more than 60% of small business didn’t have a website. With high number of consumers buying and discovering products online, this is a major hit to the small business owners. Some of them are not aware of this or do not have the resource to develop a website. For their benefit, Google came up with an initiative to support and help these small businesses to grow further on the online realm as well through their single page website builder. Google has given free access to every small business owner with a Google My Business account for creating a single page website. Being fully customization, the tool allows one to upload all the GMB listings easily and attach it with Adwords Express too. If you are a small business owner with a google My Business account, you can also create this website without much hassle.

Once opted for the website builder, it will automatically create a website for you including all the information such as your business’ name, hours, location, contact details, posts, catalogue and images, picking them from your Google My Business account. But, you have the option of customizing the pre-designed template changing the theme, content, photos and even language. Theme There are about 8 themes available so you can choose any of them to match the text, font and colour scheme with your brand’s identity. Copy Under this section, you can select from a number of CTAs for your website. Editing the website’s headline, description, summary header and summary body by adding hyperlink, bullets, underline, numbers, or making it bold and italicize according to your wish, all this is done in this section. Photo Over here you can upload up to 9 product images, photos or any other visuals to the section under summary body. You can also change the cover photo of the website too. Language Since most of the small businesses cater to local people, you can create your website’s copy in more than 60 different languages. This makes reaching out to the client easy. Section Order This is the only portion which you cannot make changes to. The website builder algorithm will lay out the website sections in logical and engaging manner so you do not have to worry about that. Although, it does not have too many things or options, the website builder is surely a great way allowing small business owners to come on the front lines with big time sellers online. Since more and more people are now using online searches to reach out to sellers, this will also help the buyers to reach these small business owners directly and helping their business to grow. Do give it a try if you are a small business owner.