HOTEL FLORENTINA PPT

HOTEL FLORENTINA

WHO WE ARE? The project idea was born by five young entrepreneurs who decide to improve and find a suitable location to an already present hotel constancy. Situating the hotel at Portul Tomis. With a wise balance of comfort, quality and convenience Florentina Hotel welcomes its guests in a young and dynamic environment, suitable for those who are in Constanta not only for business or tourism, but also to enjoy concerts and music events live, because of its location allows easy access to the leisure zone but at the same time a few steps from the beauties of the country. The rooms, specifically designed for a four-star hotel by the current style and are all equipped with the latest amenities and services. A large and elegant hall, welcomes guests to make nice breakfast, served with a rich buffet. The services available to guests include Internet Point, bar, rooms for non- smokers and for the disabled, laundry service, car hire, booking guided tours, museums, events, tours to the outlets, babysitting, gym, indoor pool .. A large restaurant is available to customers. The Florentina hotel also has a private car park located behind the hotel.

Superior Single Room. Recently renovated, our room Superior Single delicately combines tradition and modernity with taste and Romanian elegance of a classic hotel in Constant. Decorated with parquet floors and high ceilings, the rooms offer all the amenities for the modern traveler, with a French bed. Room size 13 m2.

Double Classic Room. Our classic double rooms are perfect for two people and combine tradition and modernity. They are quiet rooms that offer the best services of our hotel. Room size 20 m2.

Double room (Executive Suite) With an area of more than 70m², Executive Suites have been recently renovated to ensure maximum customer comfort. The executive suites are furnished with sofas upholstered in silk, Murano glass chandeliers and original paintings of the nineteenth century. They are illuminated by natural light from large windows that overlook the large port of Constanta.

Superior triple. Rooms newly renovated rooms for three people, offer ample space differentiated for work and for rest. They are located on the top floors of the hotel and the panoramic views from the suites are truly spectacular. Combine the delicacy of the tradition with modernity. High ceilings, wooden parquet, light rays coming from the Black Sea and a luxury bathroom. Room size 30 m2.

Bathroom completely covered in marble, with jacuzzi, hair dryer and laundry service.

Our lounge, where we try to capture in the best way, our customers.

OBJECTIVE Normally it assumes as a general corporate objective to produce a certain richness in time. To develop our market we increase sales, market share, penetration into international markets, qualitative membership, partnerships, awards generally. In addition, our goal is also to achieve and to strengthen a position in innovation-driving service, in the internal working conditions, the level of costs. We associate our targets some others that are typical of the community as a whole, as, for example, the development of disadvantaged areas, the fight against pollution, the defense of employment, and so on. All this while maintaining the equilibrium conditions in the composition of the sources of funding, that is, between equity capital and borrowed capital.

WHAT WE OFFER? Bearing in mind the luxury complex, the Hotel has customers or tourists looking for the best comfort and suite that our property offers. At guests' disposal there are Italian restaurants, a French brasserie, a pool bar, beach access, a beauty center, meeting rooms, Wi-Fi, a wellness center. Our hotel has 200 guestrooms and suites that open onto private balconies with sea views. Discover Art and hospitality blend: warm colors, teak furniture, solemn motifs and cozy at the same time. Our services are: Reception 24h, service for banquets and celebrations, Breakfast Buffet, Free Wi-Fi internet, room service 24 hours, Bar, Currency Exchange, Luggage Storage, Gym, Air conditioning, Disabled Access, Restaurant, Service room, babysitting service. Excellent food, but do not accept animals, very impressive views from the restaurant and from some rooms, but we several times and we have had some hardships we went with our internal parking lot (paid) and occupied many times wrongly and, despite protests often some customers had to leave the car out. Ours is a hotel that enjoys a convenient location, making this its strength as the structure suffers of passing time as a style both in the common areas, both in the rooms, although functional. The staff is courteous and efficient. The catering that makes cooking fish his strength is of a good standard and dietary sufficiently well in the plates.

MANAGEMENT AND ORGANIZATION Secretary Accounting Staff Direction

ECONOMIC ANALYSIS Opening 1 JANUARY - 31 DECEMBER Rooms 200 ROOMS Seats bed 420 N° employees 8 fixed + 5 seasonal in July and August; average monthly cost for employee €2.500

FORECASTS 2016 2017 2018 2019 2020 Percentage of 40% 65% 90% 95% 100% employment Customer allocation Usual customer 80% 80% 80% 80% 100% Occasional customers 20% 25% 30% 50% 85% BUDGET SECTOR ROOMS 2016 2017 2018 2019 2020 Grand Total Attendance required Usual customer 6.552 9.374 9.895 6.300 36.288 4.166 Occasional customers 2.048 3.515 6.185 5.355 18.144 1.042 5.208 8.600 12.890 16.080 11.655 54.432 2016 2017 2018 2019 2020 INDIVIDUAL PRICES Usual customer € 100 € 100 € 120 € 120 € 200 Occasional customers € 130 € 140 € 140 € 150 € 300

BUDGET OF REVENUES AND COSTS OF INDUSTRY ROOMS Revenues 2016 2017 2018 2019 2020 Grand Total Usual customer € 416.640 € 655.200 € 1.124.928 € 1.187.424 € 1.260.000 € 4.644.192 Occasional customers € 135.408 € 286.650 € 492.156 € 927.675 € 1.606.500 € 3.448.389 Total revenues € 552.048 € 941.850 € 1.617.084 € 2.115.099 € 2.866.500 € 8.092.581 Costs 2016 2017 2018 2019 2020 Grand Total Staff Price € 12.500 € 12.500 € 17.500 € 17.500 € 12.500 € 72.500 Laundry € 16.561 € 28.256 € 48.513 € 63.453 € 85.995 € 242.777 Commissions € 6.770 € 14.333 € 24.608 € 46.384 € 80.325 € 172.419 Other several costs € 4.000 € 4.000 € 4.000 € 4.000 € 4.000 € 20.000 Totale costi € 39.832 € 59.088 € 94.620 € 131.337 € 182.820 € 507.697 Result for the period € 512.216 € 882.762 € 1.522.464 € 1.983.762 € 2.683.680 € 7.584.884 BUDGET OF THE FOOD SECTOR 2016 2017 2018 2019 2020 Grand Total Breakfast and dinner 5.208 8.600 12.890 16.080 11.655 54.432 Average unit price rest. € 55 Average unit price bars € 15

BUDGET OF REVENUES AND EXPENSES OF THE FOOD SECTOR 2016 2017 2018 2019 2020 Grand Total Revenues Restaurant € 286.440 € 472.973 € 708.939 € 884.384 € 641.025 € 2.993.760 Ice-cream shop € 78.120 € 128.993 € 193.347 € 241.196 € 174.825 € 816.480 € 364.560 € 601.965 € 902.286 € 1.125.579 € 815.850 € 3.810.240 2016 2017 2018 2019 2020 Grand Total Costs Staff Price € 12.500 € 12.500 € 20.000 € 20.000 € 12.500 € 77.500 Laundry € 10.937 € 18.059 € 27.069 € 33.767 € 24.476 € 114.307 Food € 127.596 € 210.688 € 315.800 € 393.953 € 285.548 € 1.333.584 Other cost (gas, etc,) € 1.000 € 1.000 € 1.000 € 1.000 € 1.000 € 5.000 Total costs € 152.033 € 242.247 € 363.869 € 448.720 € 323.523 € 1.530.391 212.527 359.718 538.417 676.859 492.327 2.279.849 INCOME SECTOR

BUDGET OF THE ADMINISTRATIVE AND GENERAL EXPENSES 2016 2017 2018 2019 2020 Grand Total € 4.000 € 4.000 € 4.500 € 4.500 € 5.000 € 22.000 Staff Price € 500 € 600 € 600 € 800 € 900 € 3.400 Advertising / Marketing € 500 € 500 € 500 € 500 € 500 € 2.500 Maintenance /breakdown € 1.500 € 1.500 € 1.500 € 1.500 € 1.500 € 7.500 Utilities (tel./energ.) € 500 € 500 € 500 € 500 € 500 € 2.500 Other several costs € 350 € 220 € 0 € 0 € 0 € 570 Financial charges € 4.000 € 4.000 € 4.000 € 4.000 € 4.000 € 20.000 Depreciation € 11.350 € 11.320 € 11.600 € 11.800 € 12.400 € 58.470

BUDGET ECONOMIC Revenues 2016 2017 2018 2019 2020 Grand Total Rooms € 552.048 € 941.850 € 1.617.084 € 2.115.099 € 2.866.500 € 8.092.581 Catering € 364.560 € 601.965 € 902.286 € 1.125.579 € 815.850 € 3.810.240 € 916.608 € 1.543.815 € 2.519.370 € 3.240.678 € 3.682.350 € 11.902.821 Costs Staff € 29.000,00 € 29.000,00 € 42.000,00 € 42.000,00 € 30.000,00 € 172.000,00 Laundry € 27.498,24 € 46.314,45 € 75.581,10 € 97.220,34 € 110.470,50 € 357.084,63 Commissions € 6.770,40 € 14.332,50 € 24.607,80 € 46.383,75 € 80.325,00 € 172.419,45 Other several costs € 5.500,00 € 5.500,00 € 5.500,00 € 5.500,00 € 5.500,00 € 27.500,00 Food € 127.596,00 € 210.687,75 € 315.800,10 € 393.952,65 € 285.547,50 € 1.333.584,00 Advertising / Marketing € 500,00 € 600,00 € 600,00 € 800,00 € 900,00 € 3.400,00 Utilities (tel./energ.) € 1.500,00 € 1.500,00 € 1.500,00 € 1.500,00 € 1.500,00 € 7.500,00 Financial charges € 350,00 € 220,00 € 0,00 € 0,00 € 0,00 € 570,00 € 198.714,64 € 308.154,70 € 465.589,00 € 587.356,74 € 514.243,00 € 2.074.058,08 Result gross € 717.893,36 € 1.235.660,30 € 2.053.781,00 € 2.653.321,26 € 3.168.107,00 € 9.828.762,92 Depreciation € 4.000,00 € 4.000,00 € 4.000,00 € 4.000,00 € 4.000,00 € 20.000,00 Result gross taxes € 713.893,36 € 1.231.660,30 € 2.049.781,00 € 2.649.321,26 € 3.164.107,00 € 9.808.762,92

SWOT ANALYSIS Strengths: originality, sustainability, Weaknesses: high authenticity, costs, difficult enhancement of local coordination and heritage, revitalization, conciliation of different services for all as a interests, different house into a hotel, regulations seasonal adjustment Threats: Poor Opportunity: management of tourism, differentiation, growth little visibility, and development, direct competitors, distrust of and indirect the expected number, employment, increase in unfavorable economic value, growth in line environment, poor with the tourism trends. promotion of the territory.

Participating in the Erasmus program: • Maria Volpicelli; • Maria Pia Didone; • Marta Manzo; • Rosa Ullero; • Ciro Ambrosio.