QUADRO branding book

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table of contacts 2

Vision 5 Values 7 Logo 9 Colors 17 Typography 19 Moodboard 21 Printing graphics. 25 Digital graphics 31 Products 39 3

vision 4

Quadro vision is all about stretching and expending the known boundaries of the drones world. Our mission is to create a next level new drones generation which has never been seen before. Our slogan “New drones generation” comes from that vision. 5

values 6

Progress The process of improving our knowledge and methods is a key process in the way towards our goals. Innovation A new idea, new devices and new methods, are essential parts of our success and a direct outcomes of the innovation value. Precision When your mission is to break the known boundaries , there is no room for slightly mistakes. 7

logo 8

QUAD + RO The word QUAD came from the The \"RO\" stand for word \"Quadcopter\", an unmanned \"Robotics\" elicopter having four rotors. The icon inside of the logo also used as a responsive logo, inspired by the original drone propeller. 9

Minimal logo sizes. The minimal sizes that allowed to use with the logo and the responsive logo. 10

Clearing space. The propeller icon in the logo is the minimum clear space around the logo. 11

Correct logo uses. Prohibited logo uses. Avoid changing the logo color other than the Avoid adding any shadow to the logo. premited colors. Avoid placing the blue logo Avoid moving the propeller icon on a bad contrast colors. out of its original position. 12

The logo on a black and white background. 13

Correct responsive logo uses. Prohibited responsive logo uses. Avoid streaching or compressing Avoid changing the responsive logo color the logo. other than the premited colors. Avoid adding shadow to respinsive logo. Avoid rotating the responsive logo. 14

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COLORS 16

Black and white, the dominnat colors in our brand, simple and clean but at the same time powerfull and majestic. #000000 #009fe3 #ffffff RGB: 0,0,0 RGB: 0,159,229 RGB: 255,255,255 CMYK:100,100,100,100 CMYK:73.98,22.57,0,0 CMYK:0,0,0,0 17

TYPOGRAPHY 18

The gravitas font ,with his futuristic design, used for headlines and main paragraphs. abcd gravitasabcd abcd abcdefghijklmnopqrstuvwxyz1234567890 The montserrat, clean and simple font, used for running text and mainor headlines. abcd Montserrat abcd abcd abcdefghijklmnopqrstuvwxyz1234567890 19

moodboard 20

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printing graphics 24

Office paperwork. 25

A3 poster. 26

A5 flyer. 27

Rollup. 28

Billboard. 29

digital graphics 30

Social media posts. 31

Social media posts mockups. 32

Social media stories. 33

Social media stories mockup. 34

Banner set. 35

UI kit. Button / Clicked button. Button / Clicked button. Nav. Clicked nav. Headline / Clicked headline. Icones. 36

Website. 37

PRODUCTS 38

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thank you for watching 40

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