Creative Marketing Agency In El Segundo, CA Releases Business Innovation Report
For many people, curiosity is something to be shunned - avoided at any cost in fear of disrupting the status quo. In a new blog post by London : Los Angeles, Nicholas Platt, CEO and Founder, asks, \"Why are businesses so afraid of curiosity?\"
The post explains that even among creative agencies, thinking outside the box is often approached with great hesitancy due to a misconception that innovation is synonymous with chaos. While understandable to some degree, the extent to which it is prioritized typically leads to the death of any form of psychological safety in teams.
From the wheel to modern computers, curiosity has been the catalyst for much growth and is essential to the civilization of the modern world. In his blog, Platt says that placing too much importance on efficiency kills innovation and may even cause teams to become unproductive.
The risk, he clarifies, is that team members may become stagnant in their thinking. The new report says that business leaders need to strike a balance between efficiency and innovation to ensure the sustainability of operations while encouraging growth.
LO:LA is an advertising and marketing agency focused on flexibility combined with knowledge. Founded in 2017, it is passionate about thinking outside the box to achieve your creative goals.
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