Why Your Business Needs TV Advertising

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While everyone is talking about digital these days, television commercial advertising still reaches a large audience and is the best way to introduce new brands to the market. With all of the new digital channels competing for viewers’ attention, as well as pay TV, distress rates have become the norm.

Digital advertising currently accounts for the vast majority of global ad spending. Online ads now account for 50.1% of total media advertising spending. This trend is expected to continue, with digital spending expected to double by 2025. With all of this in mind, you might be asking yourself, “Is TV dead?” “Should I even bother with the medium?” “Should I focus all of my advertising dollars on digital channels?”

The answer is no. Find the reasons why in the points listed below.

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Why Your Business Needs TV Advertising