Let's Talk Franchising - Liz Magazine

VOL 1 JANUARY 2022 Let's Talk Franchising THE FRANCHISE MAGAZINE THAT YOU'VE BEEN NEEDING NEW DAY, NEW YEAR, NEW YOU. THE FRANCHISING JOURNEY. WWW.LIZLEONARDFRANCHISEADVISOR.COM

ENTREPRENEUR. INVESTOR. ADVISOR. A letter from Liz Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aliquam nisi eros, interdum ac arcu eu, elementum dictum mauris. Proin molestie nisi ipsum, vitae rutrum lacus feugiat id. Nulla sagittis rhoncus odio. Sed elementum ut tellus eget pellentesque. Donec in urna egestas, porttitor magna ut, rhoncus magna. Duis dictum lacus id lacus mattis vehicula. Phasellus sed tristique metus. Donec sit amet commodo magna. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aliquam nisi eros, interdum ac arcu eu, elementum dictum mauris. Proin molestie nisi ipsum, vitae rutrum lacus feugiat id. Nulla sagittis rhoncus odio. Sed elementum ut tellus eget pellentesque. Donec in urna egestas, porttitor magna ut, rhoncus magna. Duis dictum lacus id lacus mattis vehicula. Regards, Liz Leonard WWW.LIZLEONARDFRANCHISEADVISOR.COM PAGE 2

Table of Contents 2 A LETTER FROM LIZ 4 FRANCHISEE SPOTLIGHT 6 MARKET TRENDS 7 RESALES 8 FRANCHISE LITERACY WWW.LIZLEONARDFRANCHISEADVISOR.COM PAGE 3

Franchisee Spotlight AMAZING PEOPLE. NEW DIRECTION. BUSINESS OWNERS. Rodney & Amy WHO ARE RODNEY AND AMY? Rodney spent nearly the last decade in the energy industry, trading wholesale power throughout the US following a stint as a college basketball coach. He and his wife Amy invest in real estate, owning a portfolio of single-family rental properties in Indianapolis. Amy works at Huntington Bank, a growing regional bank in the Midwest. We met in grad school in Bismarck, ND, where we both received our MBAs. Rodney studied economics in undergrad at Carleton College in Minnesota, and Amy studied marketing at Tiffin University in Ohio. We grew up in different areas but have settled into Indy and love the area/city. We love spending time with our families and friends, playing golf when the weather is nice, and enjoying a day on the lake. We have increased our business savvy over the years from just being employees, to active real estate investors, to passive real estate lending, and we are excited to continue expanding our business ventures. WWW.LIZLEONARDFRANCHISEADVISOR.COM PAGE 4

FRANCHISEE SPOTLIGHT CONTINUED WHY DID RODNEY MAKE A CAREER CHANGE? The urge to own a business, the excitement and quality of the products and services that Spray-Net offers and a desire to work directly with homeowners to enhance their happiness through the improvement of their homes, has led to Rodney starting his Spray-Net franchise. He’s excited to provide a new quality service to the Indianapolis area and provide an enjoyable work environment for local employees. WHY WILL RODNEY AND AMY MAKE A GREAT FRANCHISE TEAM? We have set lofty goals for our lives and aren’t afraid to go against the norm. We want to build wealth, so we have the time freedom to enjoy each other, our families, and the world, and we’d also like to pass down our knowledge, time, and wealth to others as we continue to build. We have a strong passion for helping people and providing high-quality customer service. Rodney is very business savvy and analytical, and Amy is the backbone of it all, keeping a positive outlook and providing much-needed support, encouragement, and ideas. We work well together as a team. Our goals revolve around having more time, financial freedom and the control to choose how we spend our time together in the future. WHAT WERE RODNEY AND AMY'S SEARCH CRITERIA FOR FINDING THE RIGHT FRANCHISE COMPANY? Initially, we were looking for a passive investment but quickly realized the amount of work required. We narrowed it down to just a few, but Spray-Net quickly stood out as it is in an area of interest and an area we have experience in; plus, the business model just made too much sense, and the opportunity was too great to pass up. WWW.LIZLEONARDFRANCHISEADVISOR.COM PAGE 5

FRANCHISEE SPOTLIGHT CONT. ANY TIPS ON CHOOSING THE RIGHT TIME TO TAKE THE LEAP INTO BUSINESS OWNERSHIP AND LEAVE THE CORPORATE WORLD? In my short time as a full-time business owner, I've learned that there is never a right time to make the leap. There are always 1,000 reasons not to do something, but having big goals can help overcome small obstacles that get in the way. If the timeline isn’t perfect (it won’t be), it just means you have to adapt and make quick decisions to continue to push your business forward towards your goals. There will be a rollercoaster ride - my rollercoaster may be more frequent than others given my analytical nature - but always remember what your goals are and try to push through. There is never going to be a right time. IN THEIR WORDS, HERE'S WHAT RODNEY HAD TO SAY ABOUT WORKING WITH LIZ: \"Liz was instrumental in guiding us through the process of making the leap to franchise owners. We started very hesitantly with little interest in the franchise route, in all honestly. But Liz helped educate us on the franchise concept, did fantastic research on franchise opportunities that would be a match for us, and guided us step-by-step throughout the process. We never felt like she was influencing our decision in any way. Still, it was just reinforcement as we educated ourselves and became comfortable with the franchise opportunity in front of us. Without her help, we wouldn't be making this change into business ownership.\" WWW.LIZLEONARDFRANCHISEADVISOR.COM PAGE 6

Market Trends Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aliquam nisi eros, interdum ac arcu eu, elementu. Sementum dictum mauris. Proin molestie nisi ipsum, vitae rutrum lacus feugiat id. Nulla sagittis rhoncus odio. RESALES RESALE RESALE 2 RESALE 3 info about resale info about resale info about resale goes here. goes here. goes here. WWW.LIZLEONARDFRANCHISEADVISOR.COM PAGE 7

Franchise Literacy STOP DREAMING. START LEARNING. The Cost of Choosing Security Over Freedom As the name implies, the Cashflow Quadrant provides four ways to build wealth: 1. Employee 2. Self-employed 3. Business Owner 4. Investor The first two, Employee and Self-employed, are on the “poor side” of the Cashflow Quadrant. For the most part, that’s because each involves trading your time and effort for money. The second two, Business Owner and Investor, are on the “rich side” of the Quadrant. That’s because each enables you to leverage people and money to increase your wealth, even while you’re busy doing other things. If you’re serious about moving from the poor side of the Cashflow Quadrant to the rich side, you’ll have to take some risks. If you don’t, you’ll never get rich. WWW.LIZLEONARDFRANCHISEADVISOR.COM PAGE 8