BOOK PUBLISHING SERVICES FOR SELF PUBLISHERS 1
END-TO-END PUBLISHING SERVICES AlphaGraphics Loudoun is a local publishing company that helps authors self-publish, distribute, and market their books. From the moment you contact our owner, you will see how easy it is to work with a real-life person vs. an online interface. And you will feel the difference that comes with working with an experienced, trained publisher committed to helping you succeed every step of the way. AlphaGraphics offers end-to-end services. So we can help you refine your content, design your cover, and lay out your pages as well as print, bind, and market your book. Best of all, you maintain control of your book and keep all the publishing rights. Call us when you are ready to make your book a reality! “The entire AG team has been extremely helpful. I am glad they are part of our once-in-a-lifetime project. I wish we had brought them in earlier than we did. They have been able to provide a tremendous amount of experience and knowledge that has helped to move the book forward to meet our time-sensitive deadline. ” —Steve S. 703.777.5020 agloudoun.com 1
CONTENTS PROJECT MANAGEMENT....................................................3 EDITORIAL SERVICES...........................................................4 DESIGN SERVICES..................................................................5 LAYOUT DESIGN......................................................................7 LEGAL SUPPORT.....................................................................8 PRINTING SERVICES..............................................................9 MARKETING SERVICES........................................................11 SPEAKER SUPPORT SERVICES.........................................13 EBOOK SERVICES...................................................................14 2
PROJECT MANAGEMENT AlphaGraphics Loudoun uses proven project management practices and tools to ensure we deliver a quality product on time and in budget. Our proactive culture means we identify and resolve problems early. FOIL-EMPOSSED. CASE-BOUND. 3
We encourage every author to invest in professional editorial services, as it is crucial to your credibility and the reader’s enjoyment of your work. Our editors have deep experience in proofreading, fact checking, technical editing, and substantive copyediting. Proofreading. Our proofreaders correct errors in spelling, punctuation, and grammar, ensuring your manuscript is professionally presented. Fact Checking. Our researchers will check facts to ensure accuracy. Technical Editing. We are comfortable working with medical, scientific, and government papers and documentation. Substantive Editing. Our editors perform an in-depth analysis of your manuscript to provide recommendations regarding structure, voice, style, and syntax, ensuring your book is compelling, consistent, and easy to read. EDITORIAL SERVICES 4
DESIGN SERVICES In the publishing world, graphic design is often a critical difference between professional, successful books and books that fall flat. Our designers are familiar with centuries-old conventions as well as modern-day trends. They can assist with cover design, typography, illustrations, and page layout. ILLUSTRATED COVER. INNOVATIVE TYPOGRAPHY. 5
Cover Design. An eye-catching cover is Interior Design. Our designers will a critical component to the success of create a custom layout for your body your book. Our cover artist can create copy, chapter headings, headers compelling covers for your book and footers, captions, index, and using typography, original art, stock bibliography as required. images, or illustrations, depending on the audience, subject, and tone of the Graphic Design. We have expertise work. in producing original graphics, such as cartoons, line art, maps, and infographics. 6
LAYOUT SERVICES Once all the components of your book are approved, our layout artists will flow the text and graphics into the approved interior design and make any necessary adjustments to avoid jarring breaks or discontinuities. READABLE TEXT. GRAPHICS WITH IMPACT. 7
Self-publishing authors want to make sure they handle any potential legal issues right upfront. This includes avoiding any copyright or trademark infringements, ensuring your own work is protected, and ensuring you have all the permissions and waivers you need to avoid lawsuits or major rewrites. ISBN. AlphaGraphics Loudoun can assist you with the purchase of your ISBNs and bar codes, which allow libraries and distributors to identify and track your book in their inventory systems. Copyright Assistance. We recommend that authors engage the services of a qualified copyright/ trademark attorney to guide you through the process. But our administrative team is familiar with the initial steps of the registration process and can help complete the required paperwork. THE MORGAN COMPANIES LEGAL BROCHURE SERVICES WILLOWSFORD SEASONAL MAGAZINE 8
PRINTING SERVICES Authors have many options available for printing their books, including binding and paper stock. When it comes to binding, cost- effective solutions include comb, coil, and saddle-stitched (stapled). We also provide options for paperback and case-bound (hardback) bindery. We will provide a customized printing quote based on your specific requirements. We can even design a dust jacket for an extra touch of sophistication. WIRE-BOUND BOOK. 9
The AlphaGraphics team can also accommodate special requests, such as inserting section dividers or tabs or printing color pictures on high-quality gloss paper. We can even customize the inside covers of your case-bound book! 10
MARKETING SERVICES Books don’t sell themselves; they need marketing and publicity before they can fly off the shelves. But each book is different. Our Marketing Strategist starts by developing a custom plan for you and your work. We encourage authors to market their books locally and to leverage their own networks. We supplement your activities with professional tools and services. Website. Our web team can build a single page or a robust site to promote you and your work. A well thought out site is the bedrock of any marketing plan. We can even build you a shopping cart so you can sell your work directly. NONFICTION. FICTION. MEMOIRS. HOW-TOS. 11
Publicity. Our publicist can craft a professional press release and send it to the appropriate audiences: book reviewers, bloggers, librarians, or bookstore managers. If you choose, we can also include a pitch letter and follow up with phone calls . Social Media. Our Social Media Specialist can help you set up your platforms, develop a calendar to drive content, and even create compelling posts to engage the reader community. Online Advertising. Our Marketing Strategist can help you build an advertising campaign to put your book in front of potential readers who are searching Google or Bing or reading their social media feeds. Direct Mail. Our team can help you build a direct mail campaign to put your book in the hands of prospective readers, librarians, reviewers or the media. Events. AlphaGraphics can work with you to set up book signings, talks, panel discussions, and other events to help you publicize your new book. 12
SPEAKER SUPPORT SERVICES Several of our authors engage in public speaking to help promote their books. If you are interested in getting on the speakers circuit, AlphaGraphics Loudoun can help you stand out and to make the most of your events. Speakers Packets. We can also develop a branded packet can you leave with conference organizers, venues, and others who are looking for new speakers to educate or entertain their audiences. Promotional Materials. Bookmarks make a great give-away. Calling cards are business cards for authors. Postcards are handy for readings, signings, conferences and events. And posters can increase your visibility in libraries, bookstores, grocery stores, and coffee shops. Custom Merchandise. We can put your cover on t-shirts, sweatshirts, coffee mugs, stickers, hats -- pretty much anything you can imagine. 13
AlphaGraphics Loudoun will convert your manuscript into the appropriate digital format for distribution via Amazon or Barnes & Noble’s Nook e-reader. We also offer flip books for websites, which give e-readers the sense of flipping through actual pages. We can even upload your files to your retailer’s or distributor’s site for electronic publication. And, we are available to assist you with developing your marketing copy and presentation to optimize your online bookstore experience. EBOOK SERVICES 14
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