M&E Magazine_v7_comp

www.MerchAndEffect.com INSP IRATI ONAL MERCH CASE STUDIES SINCE 2010 CONTACT US FOR A FREE STORYBOARD DESIGN

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TABLE 4 8 of 18 35 CONTENTS 44 46 OUR FAVORITE MERCHANDISE STORYBOARDS CASE STUDIES PACKAGING THAT TELLS A STORY FROM BRIEF TO DELIVERY OUR CLIENTS

OUR FAVAORITE MERCHANDISE THE PERFECT PAIRING OF SPIRITS & GIFTS WITH PURCHASE We provide innovative designs and the most cost effective manufacturing solutions for creative merchandise. We aid these brands in communicating the quality of their craft by providing products that would translate their values, history and their intended market through gifts that go beyond style and function. —4—

FEATURING MANCHESTER CITY-WOLF BLASS GIFT PACK This gift pack was designed and produced for Wolf Blass in partnership with the Manchester City Football Club. The pack contains two bottles of premium Wolf Blass wine along with 2 stemless glasses as gifts with purchase. The best thing about this product is the box as it can be conveniently taken anywhere. Made out of cardboard, this box protects the bottles inside and a blister tray holds both stemless glasses in place for a less bumpy ride. —5—

GLEN GRANT - Glen Grant Mini Distillery This compact and sleek copper distillery is designed for your creativity with liquor. The Glen Grant Mini Distillery is extremely easy to use, making it a great accessory your kitchen, boat, or even camper van. It comes in its custom-made box that keeps the product upright while in transit which can definitely become an instant collector’s item for liquor enthusiasts. - —6—

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STORYBOARDS —8—

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STORYBOARDS As dimensions, colours and technical specifications are finalised, rest assured that the perfected storyboard will result on a flawless sampling and production process. — 14 —

STORYBOARDS Merch and Effect makes sure that the client's needs, standards and even design taste are met in this early process. It is the first major step to your next innovative merchandise. — 15 —

STORYBOARDS CUSTOM MADE At Merch & Effect, our expertise ranges from softlines, hardline, and luxury goods. We can design and produce accessories and bags from different materials ranging from leather, rubber, latex, and many more; tailor-made for your brand. — 16 —

GIFT WITH PURCHASE GIFT WITH PURCHASE As we specialise in gifts and premiums in all shapes and forms, we can also design and produce wares and novelty items in accordance to the client’s vision and goals. — 17 —

CASE STUDIES WOLF BLASS Wolf Blass Power Bank In today's technological and active trend, one of the rising luxuries is the possession of a powerbank. This product made for Wolf Blass is a great example on how to market quality liquor with the proper observance of the signs of the times. The slick design of the powerbank brags the classy and premium aura of Wolf Blass liquor which comes with its own box. With a black base color and the brand logo printed in gold, it is luxury expressed subtly. APPLETON ESTATE Appleton Wine Tasting Glass Simplicity and practicality can go a long way. This is what we had in mind when we designed this Appleton Estate wine tasting glass. It makes a memorable gift with usability that can span for different occasions. Tightly secured in a custom-made box, it is the essential partner for winery tours offering wine tasting sessions and visits to the Appleton Estate's cellars or vineyards. — 18 —

CASE STUDIES AMERICAN HONEY American Honey Shot Glass This shot glass was designed from scratch with our clients in Campari. The glass was created to follow through with the design elements of a beehive. Hence, the honeycomb top of the glass, which flows all the way down to the bottom. This glass is a big hit in all parts of Southeast Asia and has gone through its second production run. WILD TURKEY Wild Turkey Mason Jar Glasses We printed the Wild Turkey logo on each side of the glass; one side bears the text logo while the other one bears the well-known turkey image that instantly recalls the brand’s name. We chose to design it with a brown and gold print to make it visible when you pour your Wild Turkey bourbon whiskey into it. — 19 —

APEROL - Aperol Umbrella This umbrella has the brand’s logo printed on the flaps of each side of the product. For the summer season, enjoy picnic time like never before! This umbrella from Aperol bursts with vibrant colours to give life to any outdoor activity. It is made out of polyester with an air vent and flap which makes it perfect to use during outdoor activities. It’s a fresh and functional approach on exposing your brand to the public eye with elegance and style. PENFOLDS Penfolds Leather Coaster A sample created to see the essence of the vine, we basically took the design elements from the campaign around Penfolds’ bin collection and used it in the coaster that was created to celebrate the moment. — 20 —

CASE STUDIES SKYY VODKA Skyy Vodka Backpack This backpack we created for Campari’s Skyy Vodka is different, as though the brand is printed prominently on the front, it doesn’t look like a promotional item. It’s made from premium Gucci Nylon that lends this bag a durable and satiny finish that goes well with the brand’s signature royal blue bottle. It has several storage compartments, and a padded back and shoulder straps that offer comfort and keeps the bag upright. ELIT Elit Cocktail Glass We wanted to go for something simple and sophisticated for Elit’s Cocktail Glass. We refrained from adding too many design elements and concentrated on the form of the glass itself. We designed this crystal clear glass with an angled rim and printed Elit’s logo in white. — 21 —

CASE STUDIES LINDEMAN’S Lindeman's Pen These functional pens were produced for the brand Lindeman's. The pen was designed with the black colour complemented with a gold accent to match the brand's theme. It is a twistable type of pen for easy use and avoidance of ink drying out. DE BORTOLI De Bortoli Apron Since one of the best partners for wine is a great BBQ, this product was conceptualised to fit the client's interest in food preparation.฀Woven using a thick canvas, the brand logo is printed on the front chest area for quick visibility.฀ — 22 —

CASE STUDIES COURVOISIER Courvoisier Bag We made this bag out of high quality canvas and faux leather. We designed this zippered bag with two front pockets of varying sizes, one small and one large. The smaller one is perfect for keeping small items accessible and the larger one can hold notebooks and tablets. It has tan leather accents and handles that make this bag design a classic. BERINGER Beringer Bluetooth Speaker A perfect accessory for a car or in a simple outdoor picnic, this Bluetooth speaker from Beringer keeps your favorite tunes and playlists alive on the go. Enjoy the company of great music with the smooth and premium taste of Beringer liquor. — 23 —

CASE STUDIES SUNTORY The Premium Malt's Rubber Bar Mat This countertop rubber bar mat is for bars that cater The Premium Malt’s brand. We placed The Premium Malt’s logo prominently at the middle so it won’t be covered up when you put your drinking glasses on it and we kept the design simple and recognisable JIM BEAM Jim Beam Boston Shaker Fancy some bourbon whiskey in your cocktail? Then, you would love this Jim Beam Boston Shaker made for Beam Global. The perfect GWP for any Jim Beam product, this cocktail shaker bears the classic look of a Jim Beam - all black and masculine-looking with the Jim Beam name and logo. With a covered sifter right on its lid, you could not ask anything more for a shaker. — 24 —

CASE STUDIES ROSEMOUNT Rosemount Scented Candles These Rosemount Scented Candles are packaged in elegant gold and black gift boxes. The scented candles are encased in graceful gold glasses printed with the Rosemount logo. BERINGER Beringer Steak Knife Set Made for Treasury Wine Estates' Beringer brand, this Steak Knife Set is a GWP that will surely capture anyone's attention. This 4-piece steak knife set comes with a clasped box bearing the name and logo of the Beringer brand. The knives are top-of-the-line stainless steel with premium wood handles. The set is perfect to give away as a gift or to keep as part of anyone's collection. — 25 —

STERLING - Sterling Stopper Gift Pack Never let your leftover wine go to waste with this premium and practical wine stopper gift pack from Sterling. Easily reusable and very much durable, it comes with a custom-made box that would make a great functional gift for any wine lover. — 26 —

CASE STUDIES Black Cardboard Box They say that we shouldn't judge any book by its cover. Well, that's not entirely accurate because the cover can often raise that initial curiosity to open the book. This cardboard box crafted for Sterling's bottle stopper is a great example on how to spur curiosity out of simplicity in premium design. Clear PVC Box Packaging As exquisite as it may seem, this Sterling bottle stopper is a functional tool for any liquor lover. Preserving a fine wine’s aroma is crucial for any wine lover. Enclosed in a clear PVC box for a premium and cleaner look, it is a small tool delivering big impacts to your precious bottle of wine. — 27 —

CASE STUDIES CAMPARI Drink Italian Kit Express and impress with this unique kit for Drink Italian. A rustic wooden box crafted entirely from pinewood contains three glass tubes of premium liquor for a quick taste teaser for media or potential consumers. It comes with a booklet of recipes and possibilities with Drink Italian’s liquor. Campari continues to interact with their consumers through their premium and functional merchandise. — 28 —

CASE STUDIES NZ PURE NZ Pure Bottle-Shaped USB If you are looking for a fitting memento to include in your media kit or a practical marketing souvenir, this bottle-shaped USB made for NZ Pure is just the kind you should get. This flash drive can be used for storing precious photos or even video files of the events you've gone to. In this digital society, everybody could use their own handy flash drive that fits perfectly into one’s pockets. WYNNS Wynns Panama Hat Memories of the warmth of summer seasons, pleasant vacations and jovial gatherings outdoors is the comfort that Wynns brings to its consumers which inspired our design for this customised Panama hat. Woven in high quality straw, this product conveniently protects the face from the sun while adding a bit of flair to any wardrobe. — 29 —

CASE STUDIES GLOBAL MERCHANDISE — 30 —

CASE STUDIES GLOBAL MERCHANDISE — 31 —

CASE STUDIES ASAHI Asahi Laptop Bag Made exclusively for Asahi Premium Beverages, this laptop bag is the perfect companion for the working class. A stylish yet functional accessory that is made from quality leather. Through its different pockets and compartments, embark on your business ventures with everything you need on your shoulder. Asahi iPhone Case For your clients who love to travel, this Asahi mobile phone case assures the safety of their iPhone without the compromise of style. Made with premium leather with a detailed running stitch finish at the edges, this functional accessory adds style to an active lifestyle. Asahi Cufflinks These contemporary cufflinks celebrate understated style and elegance. Rectangular cufflinks made of brushed stainless steel with polished sides and the Asahi logo engraving creates a jewel with endless possibilities to highlight a man’s style and personality. Sleek cufflinks are a timeless finishing touch to any look. — 32 —

CASE STUDIES MCFC-WOLF BLASS MERCHANDISE — 33 —

CASE STUDIES CAMPARI Campari Cocktail Barrel We designed this cocktail barrel for Campari with dark and sturdy wood printed with the bold white letters of Campari at the front base of the product. To add to the premium feel of the product, we added a rustic gold accent to the body and edges of the barrel design. This is truly a potential collectible item for any liquor enthusiast. The bunghole plug is stylishly designed to go with its modern elements with its heavy duty and spherical design. The barrel has a glossy finish and it comes with a black wooden frame that holds it in place. — 34 —

PACKAGING THAT TELLS A STORY — 35 —

PACKAGING With countless brands in the market, packaging design is just as vital as the product itself. Merch & Effect creates packaging designs that are visually appealing, practical and most importantly, are able to deliver the message and excellence of your brand in its most tangible form. — 36 —

PACKAGING DE BORTOLI TWIN PACK Such a wonderful treat for all wine lovers out there. De Bortoli provides its loyal clientele with two wine glasses upon purchase of their premium wine. Designed with a rustic theme to achieve the brand's overall feel, the box comfortably stores the wine glasses for a hassle-free transport from store to home. There's no better way to enjoy premium quality wine than drinking it from quality glassware that fit De Bortoli's standards. — 37 —

PACKAGING MATUA TWIN PACK Shopping for your next bottle of wine has never been this convenient. We designed this twin pack for Matua to make every DFS shopper experience hassle-free. This pack lets you enjoy 2 bottles of premium Matua Wine in a sturdy and stylish box with the brand's iconic teal colour. To make it easier for clients on the road, it comes with its own handle for an easy and flawless travel. It is a great option for customers looking to buy gifts at the last minute. ——2308 —

PACKAGING NZ PURE BRAND LAUNCH MERCHANDISE KIT Enjoy the crisp and clean feeling of NZ Pure with functional and premium merchandise like no other. The NZ Pure can and bottle is dressed for any occassion with a custo-made Puffer Jacket Cooler to keep your liquor fresh and cool. A bottle-shaped flash drive and an A5 booklet is included to complete the kit. A great way to attract and interact with a new brand launch! — 39 —

PACKAGING PACKAGING CONCEPTS — 40 —

PACKAGING PACKAGING CONCEPTS — 41 —

PACKAGING PACKAGING CONCEPTS — 42 —

PACKAGING PACKAGING CONCEPTS — 43 —

From brief to deliver RECEIVE BRIEF SOURCING Free Designs Product Development PRODUCT IN STORES Personalised Customer Tech Pack Service Quick Response Sourcing Costing Capacity Planning Off-shore Coordination SHIPPING & LOGISTICS BULK PR Bulk Prod

ry in 8 to 12 weeks AUDITS & COMPLIANCE Cost Golf USB Factory 1 Factory 2 Factory 3 Factory 4 Real Cost/ $ $$$ PURCHASE ORDER Product Cost $ $$$ Process Finance Order Printing Finance IT Freight $ $ $ $ Custom Duty $ $$$ True Cost $ $$$ True Cost Research RODUCTION QUALITY ASSURANCE SAMPLING Golf Ball Chain USB duction, Inline Inspection, Factory Compliance Raw Materials, Trims, Final Inspection Sample Development Packaging, ETC.

TRUSTED BY Here are some of our trusted partners. With years of successful and productive partnerships, Merch & Effect continues to deliver modern and innovative solutions to esteemed brands’ creative merchandise needs. — 46 —

CLIENTS Merch & Effect is dedicated to ensure that the items we design and produce effectively represent the quality and prestige of our partners’ brands and their market goals are met. — 47 —

www.MerchAndEffect.com CONTACT US FOR A FREE STORYBOARD DESIGN [email protected]