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A TEAM ALWAYS OUT PERFORMS AN INDIVIDUAL Our team is comprised of top Brokers, Realtors, marketing coordinators and assistants. With this kind of approach to real estate sales, you can rest assured that every aspect of the transaction from listing to closing the sale will be handled with professionalism and integrity. With a combined experience of over 20 years in the industry, The Holland & Gaertner Group has unparalleled resources and connections to be sure that your property is marketed to its full potential. We feel that a better initial plan will always bring you better results. California Association of Realtors.

UNDERSTANDING THAT YOUR HOME IS ONE OF THE MOST VALUABLE INVESTMENTS YOU WILL EVER MAKE, I WORK TIRELESSLY TO ENSURE YOU ACHIEVE MAXIMUM VALUE FOR YOUR PROPERTY WITH MINIMUM TRANSACTION HASSLES. I AM A HIGHLY SKILLED MARKETER AND NEGOTIATOR. J ENNI F E R WO N G The hallmark of my real estate practice is my total com- mitment to helping clients achieve their real estate goals. More than an agent, I function as a trusted advi- sor, working with clients to define their objectives and developing a sale or purchase strategy based on their needs. Understanding that your home is one of the most valuable investments you will ever make, I work tire- lessly to ensure you achieve maximum value for your property with minimum transaction hassles. I am a highly skilled marketer and negotiator. Having worked in the Coastal Orange County real estate community since 1996, I have garnered exceptional local market experience. This allows me to anticipate trends in the market, accurately assess property values and identify purchase opportunities that offer strong ap- preciation potential. As my client, you can expect the highest level of customer service and sales results in the business. By delivering on this promise, I have earned an impressive record of repeat and referral clients. My clients also benefit from my extensive network of lo- cal market contacts and my affiliation with the region’s premier real estate brokerage, Villa Real Estate. Through Villa Real Estate, I am able to provide my clients with I represent clients throughout Coastal Orange County. the best marketing and advertising services, bar none. Whether you are a first-time homebuyer or a seasoned In addition, I have been an active participant in the lo- investor, I look forward to ensuring that your next real cal real estate industry, serving on the Board of Direc- estate transaction is not only your most pleasurable – tors for the Orange County Association of Realtors and but also your most rewarding. as the District Director for the California Association of Realtors.

UNDERSTANDING THAT YOUR HOME IS ONE OF THE MOST VALUABLE INVESTMENTS YOU WILL EVER MAKE, I WORK TIRELESSLY TO ENSURE YOU ACHIEVE MAXIMUM VALUE FOR YOUR PROPERTY WITH MINIMUM TRANSACTION HASSLES. I AM A HIGHLY SKILLED MARKETER AND NEGOTIATOR. J ENNI F E R WO N G The hallmark of my real estate practice is my total com- mitment to helping clients achieve their real estate goals. More than an agent, I function as a trusted advi- sor, working with clients to define their objectives and developing a sale or purchase strategy based on their needs. Understanding that your home is one of the most valuable investments you will ever make, I work tire- lessly to ensure you achieve maximum value for your property with minimum transaction hassles. I am a highly skilled marketer and negotiator. Having worked in the Coastal Orange County real estate community since 1996, I have garnered exceptional local market experience. This allows me to anticipate trends in the market, accurately assess property values and identify purchase opportunities that offer strong ap- preciation potential. As my client, you can expect the highest level of customer service and sales results in the business. By delivering on this promise, I have earned an impressive record of repeat and referral clients. My clients also benefit from my extensive network of lo- cal market contacts and my affiliation with the region’s premier real estate brokerage, Villa Real Estate. Through Villa Real Estate, I am able to provide my clients with I represent clients throughout Coastal Orange County. the best marketing and advertising services, bar none. Whether you are a first-time homebuyer or a seasoned In addition, I have been an active participant in the lo- investor, I look forward to ensuring that your next real cal real estate industry, serving on the Board of Direc- estate transaction is not only your most pleasurable – tors for the Orange County Association of Realtors and but also your most rewarding. as the District Director for the California Association of Realtors.

UNDERSTANDING THAT YOUR HOME IS ONE OF THE MOST VALUABLE INVESTMENTS YOU WILL EVER MAKE, I WORK TIRELESSLY TO ENSURE YOU ACHIEVE MAXIMUM VALUE FOR YOUR PROPERTY WITH MINIMUM TRANSACTION HASSLES. I AM A HIGHLY SKILLED MARKETER AND NEGOTIATOR. J ENNI F E R WO N G The hallmark of my real estate practice is my total com- mitment to helping clients achieve their real estate goals. More than an agent, I function as a trusted advi- sor, working with clients to define their objectives and developing a sale or purchase strategy based on their needs. Understanding that your home is one of the most valuable investments you will ever make, I work tire- lessly to ensure you achieve maximum value for your property with minimum transaction hassles. I am a highly skilled marketer and negotiator. Having worked in the Coastal Orange County real estate community since 1996, I have garnered exceptional local market experience. This allows me to anticipate trends in the market, accurately assess property values and identify purchase opportunities that offer strong ap- preciation potential. As my client, you can expect the highest level of customer service and sales results in the business. By delivering on this promise, I have earned an impressive record of repeat and referral clients. My clients also benefit from my extensive network of lo- cal market contacts and my affiliation with the region’s premier real estate brokerage, Villa Real Estate. Through Villa Real Estate, I am able to provide my clients with I represent clients throughout Coastal Orange County. the best marketing and advertising services, bar none. Whether you are a first-time homebuyer or a seasoned In addition, I have been an active participant in the lo- investor, I look forward to ensuring that your next real cal real estate industry, serving on the Board of Direc- estate transaction is not only your most pleasurable – tors for the Orange County Association of Realtors and but also your most rewarding. as the District Director for the California Association of Realtors.

UNDERSTANDING THAT YOUR HOME IS ONE OF THE MOST VALUABLE INVESTMENTS YOU WILL EVER MAKE, I WORK TIRELESSLY TO ENSURE YOU ACHIEVE MAXIMUM VALUE FOR YOUR PROPERTY WITH MINIMUM TRANSACTION HASSLES. I AM A HIGHLY SKILLED MARKETER AND NEGOTIATOR. J ENNI F E R WO N G The hallmark of my real estate practice is my total com- mitment to helping clients achieve their real estate goals. More than an agent, I function as a trusted advi- sor, working with clients to define their objectives and developing a sale or purchase strategy based on their needs. Understanding that your home is one of the most valuable investments you will ever make, I work tire- lessly to ensure you achieve maximum value for your property with minimum transaction hassles. I am a highly skilled marketer and negotiator. Having worked in the Coastal Orange County real estate community since 1996, I have garnered exceptional local market experience. This allows me to anticipate trends in the market, accurately assess property values and identify purchase opportunities that offer strong ap- preciation potential. As my client, you can expect the highest level of customer service and sales results in the business. By delivering on this promise, I have earned an impressive record of repeat and referral clients. My clients also benefit from my extensive network of lo- cal market contacts and my affiliation with the region’s premier real estate brokerage, Villa Real Estate. Through Villa Real Estate, I am able to provide my clients with I represent clients throughout Coastal Orange County. the best marketing and advertising services, bar none. Whether you are a first-time homebuyer or a seasoned In addition, I have been an active participant in the lo- investor, I look forward to ensuring that your next real cal real estate industry, serving on the Board of Direc- estate transaction is not only your most pleasurable – tors for the Orange County Association of Realtors and but also your most rewarding. as the District Director for the California Association of Realtors.

UNDERSTANDING THAT YOUR HOME IS ONE OF THE MOST VALUABLE INVESTMENTS YOU WILL EVER MAKE, I WORK TIRELESSLY TO ENSURE YOU ACHIEVE MAXIMUM VALUE FOR YOUR PROPERTY WITH MINIMUM TRANSACTION HASSLES. I AM A HIGHLY SKILLED MARKETER AND NEGOTIATOR. J ENNI F E R WO N G The hallmark of my real estate practice is my total com- mitment to helping clients achieve their real estate goals. More than an agent, I function as a trusted advi- sor, working with clients to define their objectives and developing a sale or purchase strategy based on their needs. Understanding that your home is one of the most valuable investments you will ever make, I work tire- lessly to ensure you achieve maximum value for your property with minimum transaction hassles. I am a highly skilled marketer and negotiator. Having worked in the Coastal Orange County real estate community since 1996, I have garnered exceptional local market experience. This allows me to anticipate trends in the market, accurately assess property values and identify purchase opportunities that offer strong ap- preciation potential. As my client, you can expect the highest level of customer service and sales results in the business. By delivering on this promise, I have earned an impressive record of repeat and referral clients. My clients also benefit from my extensive network of lo- cal market contacts and my affiliation with the region’s premier real estate brokerage, Villa Real Estate. Through Villa Real Estate, I am able to provide my clients with I represent clients throughout Coastal Orange County. the best marketing and advertising services, bar none. Whether you are a first-time homebuyer or a seasoned In addition, I have been an active participant in the lo- investor, I look forward to ensuring that your next real cal real estate industry, serving on the Board of Direc- estate transaction is not only your most pleasurable – tors for the Orange County Association of Realtors and but also your most rewarding. as the District Director for the California Association of Realtors.

MARK E T I N G OV E R V I EW 1. Team Approach 2. Professional Photography 3. Office/Broker Tour 4. Custom Direct Mail: 500 of your closest neighbors. 5. Custom Brochure 6. Online Advertising: HGRealtygroup.com and over 2,000 feeder websites (homes.com, latimes. com, trulia.com, yahoohomes.com, zillow.com, realtor.com, homefinder.com) 7. Facebook: Share your photos and content with over 1,000 facebook friends comprised of buyers and agents. 8. Custom Eblast (Virtual Brochure): Emailed to ALL 4,234 valley real estate agents. 9. International Exposure: ChrisitesInternational.com and Juwai.com (Asian Market) 10. Open Houses: As often as needed 11. Custom Video Tour

MARK E T I N G S AMP L E S Double Sided Flyer Direct Mailer

WE’VE SUCCEEDED WHERE OTHERS HAVE FAILED Thank you for your relentless commitment to getting our home sold. You accomplished a feat that another before you was unable to do! We appreciated your enthusiasm for the home and confidence in selling it from the start. All along, we felt like selling our property was your top priority. Your marketing plan was not only more aggressive than the others, it was more creative, with the customized website, and personal calls to get the buyers into the home. We appreciate the hours you spent with potential buyers pointing out the merits of the home and your diligent attention to detail. 81355 Golf View Drive, La Quinta Agents hired before The Holland & Gaertner Group: 4 Number of days on market with those agents: 1,825 Asking price before The Holland & Gaertner Group: $899,000 Listed and SOLD by the Holland & Gaertner Group in 141 days at $915,000

WE’VE SUCCEEDED WHERE OTHERS HAVE FAILED We had the misfortune of putting our house on the market, because of a requirement to move, just as the decline in house sales in The Coachella Valley began...After a lot of frustration, disappointment and I believe missed oppor- tunities with another agent, we contacted HG Realty Group...There is a huge difference in the skills, strategies and work ethic required to sell a home in a challenging market from those required in a “normal” or “hot” market...I only wish we had found them sooner because Anthony and Ryan possess that talent needed...Our house sold for a price that made us happy. I do not believe it would have occurred without them 75104 Promontory Place, Indian Wells Agents hired before The Holland & Gaertner Group: 2 Number of days on market with those agents: 432 Listed and SOLD by the Holland & Gaertner Group in 121 days

A B R AV E R , B E T T E R N EW WORL D O F R E A L E S TAT E The Holland & Gaertner Group is a new breed of full-service real estate team that brings together leading-edge tech- nology with field-tested, proven-successful agents. At The Holland & Gaertner Group, we pride ourselves on acting with professionalism and integrity, and on delivering maximum results and service to our clients. HG Realty Group’s focus is on quality over quantity. We surround ourselves with only the very best real estate advisers — trusted pro- fessionals who share our mission to work tirelessly, intelligently, and ethically. Our handselected team of experts has gathered for a common purpose: to listen to your needs, meet your objectives, and give you the attentive service you deserve. HG Realty Group is a progressive team and technology drives everything we do. While we recognize that good, old-fashioned hard work, market knowledge, and connections are important keys to success—and we de- liver on those tenets better than any other team—we also acknowledge that, in this brave new world of real estate, most people begin their home-buying or homeselling journey online. As the first residential real estate company built around a technology core, HG Realty Group delivers best-in-class web presence, and also leverages unique technologies to develop new tools that drive our indusry forward—placing your home, and our team, far ahead of the competition. HG Realty Group’s all-star team of agents, technology experts, and marketers has earned its re- nown as the best in the business because, beyond innovating effective solutions and delivering results, we never lose sight of the importance of being diligent stewards for our clients. We’ve set high standards for fulfilling your expectations and we take your trust seriously—and it’s this commitment that defines the Holland & Gaertner Group experience above all else.



ONE STOP FOR BUYERS — VILLAREALESTATE.COM The Holland & Gaertner Group harnesses the power of the web better than any other luxury residential real estate firm in the Coachella Valley. Leveraging the benefit of its technology foundation—with both tech and digital mar- keting experts on board—We have created HGRealtyGroup.com, a groundbreaking, userfriendly website dedicated to exceptional property searching functionality. Search is the name of the game when it comes to digital marketing, just ask Google and Microsoft, and HGRealtyGroup.com delivers with a seamless, one-stop site for homebuyers seeking luxury homes. At HGRealtyGroup.com, buyers can quickly and easily customize their search- es based on tract, geography, preferred features, and more—accessing listings across the entire Southern California MLS from their desktops, laptops, tablets, and smart phones. Most importantly, HG Realty groups website delivers buyers to your home’s virtual doorstep more effectively than any other website or other medium.

NETTING RESULTS — SEARCH ENGINE MARKETING The Holland & Gaertner Group augments the effectiveness of its industry-best website with aggressive search en- gine marketing to promote our clients’ homes for sale. As a result, your home is placed front and center on such sites as Google™, Yahoo!®, and Bing™—above and ahead of the competition.

NETTING RESULTS — SEARCH ENGINE MARKETING The Holland & Gaertner Group’s tech-powered real estate agents understand that, in today’s market, effectively marketing a home on digital platforms goes beyond the Multiple Listing Service (MLS). In fact, the 10 largest real e tate listing portals capture nearly half of the real estate-related website traffic—and these highly influential sites aren’t powered by the MLS. The Holland & Gaertner Group is at the spear tip of the online search game, flexing our technical muscle to ensure that information and photos showcasing your home are distributed to and accurately list- ed on all major syndicated listing portals, including Zillow™, Trulia®, and Realtor.com®, among thousands of others.

S E R IOUS S O C IAL ME D I A The Holland & Gaertner Group’s new school marketing experts understand that social media isn’t just fun and games—it’s a powerful marketing resource, especially in a real estate market that’s increasingly migrating to digital platforms. HG Realty Group has built and cultivates a vibrant presence on the most important social media plat- forms—including facebook, Instagram, LinkedIn, Pinterest, Twitter, and YouTube—giving our professionals and cli- ents more ways to connect and promote their homes for sale. At The Holland & Gaertner Group, we recognize and utilize the power of social media as a key to marketing and sales success.



A G LO B A L N E TWORK O F L EADING AG E N T S Through our market-exclusive partnership with the highly selective Who’s Who In Luxury Real Estate network and its website, ChristiesRealEstate.com, The Holland & Gaertner Group agents are part of an international affiliation of leading luxury real estate professionals spanning more than 85 countries – and representing the finest homes – worldwide. While other brokerages may cite their offices in other global cities, they can’t guarantee the quality of agent talent within those agencies. In contrast, The Holland & Gaertner Group’s alliance with the prestigious Christie’s International Real Estate provides an important advantage for our clients – who are assured that their homes are actively represented and marketed to affluent consumers globally, by agents who are hand-selected for their proven performance and professionalism. Known in the industry for 25 years as the preeminent global collection of accomplished luxury real estate brokers in the world, Chrisite’s International Real Estate comprises more than 70,000 professionals who, collectively, sell in excess of $190 billion of real estate annually, with an average sale price of $2,450,000. In addition, the firm’s affiliate website, ChristiesReal- Estate.com, has been the #1 portal for luxury properties globally since 1995.

A G LO B A L N E TWORK O F L EADING AG E N T S Through our market-exclusive partnership with the highly selective Who’s Who In Luxury Real Estate network and its website, ChristiesRealEstate.com, The Holland & Gaertner Group agents are part of an international affiliation of leading luxury real estate professionals spanning more than 85 countries – and representing the finest homes – worldwide. While other brokerages may cite their offices in other global cities, they can’t guarantee the quality of agent talent within those agencies. In contrast, The Holland & Gaertner Group’s alliance with the prestigious Christie’s International Real Estate provides an important advantage for our clients – who are assured that their homes are actively represented and marketed to affluent consumers globally, by agents who are hand-selected for their proven performance and professionalism. Known in the industry for 25 years as the preeminent global collection of accomplished luxury real estate brokers in the world, Chrisite’s International Real Estate comprises more than 70,000 professionals who, collectively, sell in excess of $190 billion of real estate annually, with an average sale price of $2,450,000. In addition, the firm’s affiliate website, ChristiesRealEstate.com, has been the #1 portal for luxury properties globally since 1995.

29,839 30,000 25,000 NUMBER OF PROPERTIES 20,000 15,306 15,000 12,690 12,211 10,000 5,953 5,000 CB Previews Sotheby’s LuxuryRealEstate.com Christie’s Luxury Portfolio LUXURYRE AL E STAT E .COM LuxuryRealEstate.com has more properties over $1,000,000 USD than any other near-peer website.

INTERNAT I ONAL P U B L I C AT I O N S As a member of the Luxury Real Estate network, we have a unique opportunity to reap the benefit of their longstanding alliances with the world’s finest international publications. They offer discounted rates and prime placement with: Unique Homes, Unique Homes China, duPont Registry, Wall Street Journal, Luxury Real Estate Magazine and other distinguished International

AG G R E S S I V E G LO BAL MARK E T I N G S T R AT E GY Villa Real Estate provides the region’s most far-reaching and strategic international marketing for its client’s homes. Why is global marketing important? According to the Wall Street Journal, international buyers spent approximately $92.5 billion on U.S. homes from March 2013 to March 2014—that accounts for nearly ten percent of the entire domestic residential real estate market. In addition, the California Association of Realtors attributed nearly six percent of the state’s residential real estate transactions in 2014 to foreign investors. Beyond placing your home on a website or two and checking the international marketing “box” as many of our competitors do, Villa Real Estate has researched and identified the key foreign markets who are transacting in our region. Armed with that data, we’ve partnered with the top luxury residential real estate websites serving those markets, so that your home will be marketed to affluent buyers in 35 countries worldwide.

Asia / Pacific Europe Middle East / Africa Latin America

balance with print. 67% OF ONLINE ACTION IS DRIVEN BY OFFLINE MESSAGES

T H E P OWE R O F P R I N T Villa Real Estate is the only regional firm to truly exploit the marketing opportunities inherent in digital media – and we also understand the timeless power of print to effectively reach and compel buyers. As such, we’ve forged strategic partnerships with a carefully curated roster of the most influential publications reaching affluent homebuyers. These partnerships provide us with exclusive opportunities, ranging from preferred rates - which allow us to advertise with more velocity and volume – to optimal advertising placement within the magazines and newspapers. Our public relations team also has forged best-in-industry relationships with the editors and writers at these media outlets, garnering Villa Real Estate listings impressive editorial coverage.

S T R AT E G I C ME D I A P L AC EME N T NEWSPAPERS MAGAZINES • Coastal Real Estate Guide • Coast Magazine • Coastline Pilot • Distinctive Homes • Dana Point Times • Dream Homes • Daily Pilot • Laguna Beach Magazine • Irvine World News • Listings OC • Laguna Beach Independent • Newpor t Beach Magazine • Los Angeles Times • Pelican Hill Magazine • Newpor t Beach Independent • Riviera Magazine • Orange County Business Journal • Orange County Register • San Clemente Times • Wall Street Journal

successfully creative. SOPHISTICATED. INNOVATED. EXPERIENCED.

FO R G I N G T H E F U TU R E O F MARK E T I N G Villa Real Estate has recruited an accomplished team of marketing professionals who possess a market-leading mix of local luxury residential real estate experience and digital marketing acumen. This blend of experience, innovation, and energy shows in everything we do—from our tasteful, yet attention-getting branding designed to make your home the star, to our ad agency-quality design and copywriting, to our artful photography by an award-winning lensman. As a result, our advertising and marketing materials command the attention of, and connect with, high-end buyers, proving to be a most powerful and effective way to showcase your home.

WE DON’T TAKE PHOTOS— WE MAKE WORKS OF ART First impressions matter—especially in our increasingly visual world. That’s why all Villa properties are photographed by award-winning professionals. Diligent in their craft, our photographers are expert composers and editors, bringing an artist’s eye for detail, lighting and context to every home they shoot. Villa’s photographers capture emotion in their work, presenting the best side of your property. The results speak for themselves.

thank you. VILLA REAL ESTATE


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