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Venture Home Group Marketing Plan

Published by Venture Home Group, 2019-06-28 15:57:51

Description: Home Selling Marketing Plan

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Marketing Plan To Help Get Your Home Sold

Our Owner and CEO Background Education Frank Vazquez Bachelors in Information Technology Bachelors in Sales and Marketing Realtor Master of Business Administration Masters in Project Management (480) 409-9900 (480) 466-5375 Certifications & Licenses: [email protected] Certified Military Residential www.VentureHomeGroup.com Specialist Arizona Real Estate License Venture REI, LLC 3260 S Hayden Rd, #210 Professional Associations Scottsdale, AZ 85251 National Association of REALTOR Southeast Valley Regional Association of REALTORS ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Meet the Team The Venture Home Group is a growing and expanding real estate team having a substantial impact in the Valley’s real estate market. However, we are NEVER too big to give you the personal touch every client of ours deserves, as our team is center-focused on customer satisfaction first and foremost. You will always have several direct lines of communication with us at all times to ensure that you will have any questions answered and any concerns addressed from beginning to end. What makes us different than other teams in the Valley; the answer is simple. • Knowledgeable, Experienced, and Dedicated For The Venture Home Group, Real Estate is all about “Our Family Helping Yours.” Frank and his wife Vanessa built this business on a solid foundation of personal relationships. All the members of Venture Home Group treat each client with warmth, respect and impeccable integrity. These core principles continue to be at the heart of Venture Home Group today. Our team is comprised of talented specialists in Listing, Buying, Investing, and Marketing who employ the latest business strategies and market research to ensure we provide you with effective professional Real Estate guidance. Most importantly, we listen to you. Our solutions are tailored to your needs. Our reputation speaks for itself in this market. We know what it takes to achieve all your goals in your next Real Estate transaction. We look forward to working with you! ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Frank Vazquez, MBA | Owner/CEO | Realtor® Frank has become one of the leading realtors in the valley. He is extremely passionate about his profession, and is completely devoted to serving others. A California native with a technology and engineer background which has allowed him to be able to market properties through the use of technology and the internet. After serving 11 years in the armed forces, Frank decided to venture into a path of education and completed a Master's Degree in Business and in Project Management. He has always sustained an interest in raising the bar in the industry, through enhanced education and developing a better working model. Vanessa Vazquez | Operations Manager | Realtor® Vanessa is excited to help you with your real estate needs and will bring her sales experience, knowledge, and passion to ensure a smooth and successful process. She is an Arizona native and has extensive knowledge of the valley. Prior to entering the real estate industry, Vanessa spent seven years in the medical field where she cared for and assisted patients. She majored in Business Management and Marketing and has a strong negotiation skill set. If you are looking for a dedicated and hard-working agent, call Vanessa and see why her determination, attention to detail, and passion have captured the clients that she has worked with. Julio Rodrigues | Lead Real Estate Consultant | Realtor® Julio began his career as a Licensed Realtor in Minnesota in 2001. In 2015, he brought his Midwest values to the Valley of the Sun. Julio is a master negotiator that works tirelessly to assist his clients with the latest knowledge of the Real Estate Market. His leadership and mentorship, constant positive attitude, ability to adapt quickly to change in the market, and his genuine concern to truly enhance the lives of all people is a testament to his success. Phillip Cassaw | Real Estate Consultant | Realtor® Phil brings his experience as a Financial Consultant to Venture Home Group. Prior to joining Venture Home Group, he helped companies make educated decisions on where to spend their marketing dollars based on complex ROI Models. As a consultant, he learned how to be a skilled negotiator, active listener, detail oriented, proactive and a strong advocate for his customers. As your Realtor, Phil will be an advocate for you. Whether you are buying, selling or renting, he will work tirelessly to promote your best interests. ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Patrick Madrid | Real Estate Consultant | Realtor® Real estate has always been a passion of mine and I truly love working with people. I understand that Buying or Selling a home is the largest purchase and possibly largest decision a person can make. I know that this process can be very overwhelming at times and I understand that you need a knowledgeable, professional agent to walk you through the process. Explaining the market, lending and financing options with the most current information, along with listening to your wants and needs, is my promise to you. Julia Salas | Real Estate Consultant | Realtor® Inspired by servicing others, Julia has always been passionate about helping people achieve their dreams. Julia has spent most of her life in the Valley of the sun and is a full-time licensed professional real estate agent. From the first time you meet Julia, you will feel at ease with her professional and personable working style and confident in her knowledge of real estate and how to represent her client’s best interests. Her “Go Above and Beyond” work has gained her the reputation that she is truly devoted to her clients. Katie Callahan | Real Estate Consultant | Realtor® Born and raised in Arizona, Katie Callahan grew up in a real estate family. Her father is a custom home developer, her mother a residential agent and her brother is in commercial real estate. After graduation from ASU Katie obtained her real estate license and went right to work with Venture Home Group at My Home Group as a Residential Specialist. This role allows Katie to do what she loves best - using her passion for real estate and people to ensure a successful, flawless experience for brokers, agents and most importantly clients. Megen McAlevey | Real Estate Consultant | Realtor® Megen has been a licensed Real Estate Specialist since 2012 with an immense background in the service industry and management. In addition, her educational background is in interior design. Her background combined with her passion for real estate brings a new light with fresh ideas to the ever-evolving industry creating the ideal Real Estate Specialist to represent you. Whether you are a first-time home buyer/seller or seasoned in the real estate process, she will educate and guide you through a smooth transaction ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Why Partner With Us We are a process and technologically driven real estate team that with our unique marketing capabilities, not only are we able to sell homes faster than the competition, but we are also able to sell them for more netting our clients top dollar for their properties. ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Our Process Real estate transactions have hundreds of moving parts. From marketing to staging, we handle the entire transaction from beginning to end. We have develop systematic processes and systems proven to assist in the sale of your home. So, let’s take a quick look at the systems and tools we will utilize to help you through the selling process. ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Marketing Plan Program Since every home is the same, we have developed a unique marketing approach and service that allows home owner to select the service that best to fits their needs. Assisted For Sale By Owner For home owners that would like to do everything on their own and still use the power of MLS • Home owner consultation • Comprehensive Market Analysis • Multiple Listing Service (MLS) Assistance • Yard Sign with Lead Capture Capabilities(if desired) • Lockbox and lockbox monitoring Gold Services In addition to the “Assisted For Sale By Owner” servicers, the following are included • Property Home Book • Custom Property Flyers • Just Listed Post Cards • Internet Syndication (1,700 sites) • Weekly Emails to local real estate agents • Feedback services on each showing • Open Houses (upon owners request) • Virtual Tour and Professional photography Platinum Listing Service In addition to the “Gold Listing Servicers”, the following are included • Complete market segmentation • Customized personal property webpage • Google marketing strategy • 360 Video Tours • Proactive buyer marketing • Circle prospecting for buyer • Social media marketing and announcements • One year home warranty provided by Venture Home Group Additional Services • Drone Video and Pictures ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Marketing Strategy - Pricing One of the biggest factors in the pursuit of marketing your home is going to be the listing price. We will need to evaluate and identify your motivation and a time frame for selling your property. The right pricing of a home can be the deciding factor if your home sells in the matter of day or months. Also, the number of showings is a direct reflection of the pricing strategy used. Over pricing a home can also help sell the competition. That is why pricing is one of the most crucial aspects of selling your home. Many times we hear home owners wanting to start out on the higher price points in order to leave room for negotiations. That is a misconception, especially in a sellers’ market. When supply is low, buyers understand the competition they are faced with and are less likely to ask for concessions and a “deal”. ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Professional Branded Photos Ever hear the term “A Picture Can Say a Thousand Words”. The quality of pictures your property displays can be another determining factor in the successful sale of your home. Statistically, we 3.5 seconds to spark a buyers interest to see and ultimately purchase your home. If your home does not speak to your buyers because the lack or low quality of photos, then your homes sell ability is jeopardized. Our team will ensure you have the best quality photos produced to be published. We will also market these photos through various sources such as MLS, personalized property website, virtual tours, Zillow, Trulia, Google, and 1,700 other websites ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Personal Property Website and Online Marketing Typically, 92% of buyers search for their home online before they even consider selecting a real estate agent. This is why having a significant online presence will increase your changes selling your home by 89%. Our team of experts will create a customized personal property website and use the power of Google to ensure the most amount of traffic. Secondly, we will utilize social media marketing to create a potential market segment to capture potential buyers. ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Negotiations and Contracts While marketing a home is imperative for the success of selling your home, negotiations are equally important. 25% of all real estate transaction fall out of escrow for various reasons. Having a strong negotiator to get you the most money and ensure the success of the transaction is vital. Our team has a 95.6% listing to purchase price ratio and 99.93% closing ratio. This is attributed to our negotiation strengths, follow up, communication, and ability to prequalify buyer before they enter your home. Once under contract, our team will work on your corner to ensure the we deliver on our promise to you. ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Closing and After-Sale Service After the sale, we help our clients with their move and eliminate all the stress of selling their home. If your plans are to move out of state, we can help you by interviewing top real estate agents in your next destination. Our goal is to ensure we deliver the best quality service to our clients every step of the way. ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

Reviews Don’t just take our word for it. Hear what our raving fans have to say about us… We had a tight timeline and budget and he helped us get an awesome place. Really friendly and fun to work with. Great at facilitating communication between the different parties involved. Really highly recommend!! C Williams. Mesa AZ I used Frank to sell my house for one very good reason, my brother had his house on the market with another realtor for 7 months, then another for another 6 months, and you guessed it a total waste of his time. Then he called Frank in less than 14 days the house was sold. Frank sold my house in less than 8 days. I'm please to say this, I would use Frank on all of my properties. This guy will take care of you… no disappointments, professional, knowledgeable, very smooth transaction, keep you well informed, on current situations, I can promise this, Frank did to me, and he can do it for you as well. I highly recommend Frank’s Service to all. Loui Kelley, Queen Creek AZ Frank V. was very knowledgeable in all aspects of the sale of my house. Both Frank & Vanessa made me feel very comfortable & happy with the decisions that I made. I would also thank Lorna & Frank S. for their recommendations to use Frank V. I have referred Frank & Vanessa to my friends. I am sure you will be very happy with their work also. T. Vega. Gilbert AZ I had some one before as a realtor and it was a horrible experience. But then I found Mr Frank Vazquez and he explained to me how he works and what his goals to sale my property for top dollar. With Mr Frank Vazquez I only had best experience everything came as he promised. I sold my house in short period of time and got top dollar for it . All services he provided where great and more then a expected. Thank you Mr Frank Vazquez for all your services and business and look forward to do more business in a future when I’m ready to buy other house . Thank you Sonny Civic, Glendale AZ Frank is excellent at what he does he is there to help you, calls you back with feedback, and always cares about his clients. His skills are very good and has very good wisdom. Frank helped me sell my house and also helped me buy another I would highly recommend Frank Vazquez to people I know just a great person Mike Kelley. Anthem AZ We tried to sell our home for 3 years. We hired 6 different agents that promised us they could get the job done. As a former helicopter squadron commander, I expected these agents to deliver results. They could not! They all wanted me to lower and lower the price. Well, I hired Frank after he showed me what he has done for other people and I was so glad I did. He got us a full price offer only after 29 days. He was always professional and had our best interest in mind. Don Cunningham. Phoenix, AZ ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

We hired Frank after we canceled our contract with our previous agent. All I can say is he is a man of his word. He promised to get our home sold and he worked really hard and did get our home sold just like he said he would. He is an Awesome person to work with! We need more people like him in this business Teresa R. Queen Creek Frank did an excellent job helping us quickly sell our home and buy a new one simultaneously. He was responsive throughout the process, provided great expert knowledge, and was a strong advantage during negotiations. I highly recommend him for any real estate transactions! Palich Family. Mesa, AZ I picked Frank Vazquez to handle the sale of my home because he interviewed very well and demonstrated a greater knowledge of the local real estate market than others I had talked to. It became quickly apparent that Frank lived up to his talk as he fulfilled my expectations completely. My house in Tempe, AZ was sold quickly with very little hassle. I give him my highest endorsement. Whitfield Family, Tempe, AZ Working with Frank Vazquez made a very stressful process simple. He sold my house within 2 weeks, I would recommend his services to anyone. When I met Frank his enthusiasm, and willingness to go the extra mile was impressive. He is brilliant at marketing, recommending improvements to make our home more market appealing. Not only did he provide excellent personals service. He fought for a fair price for our home to placed at the top side of the market range and won. He promised my wife and I he would fight hard to get the price we wanted. I was amazed at his skill set. A Realtor that has honor, Integrity and worked hard for me Hughes Family, Mesa AZ I being in the rental business for about 12 years and now that I’m getting closer to my retirement, I wanted to have a lesser stressed life so I decided to start selling my rental properties, the question was, who to choose. I did an intense research to have the perfect match for me, I founded Frank Vazquez, from My Home Group, we met, I explained exactly what I want it and couple days later he came back with a plan so well executed, that it took him 19 days to sell my first house. He is very meticulous and knowledgeable of how to market every single house according the location and needs. He was able to sell our home in less than 30 days. I have referred Frank to my friends and family and they are all raving fans of his work and dedication. I would like to thank you and your team for the job well done and recommend you to anybody who wants to sell or buy a property, hassle free. Jorge Falconi, Mesa AZ ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]

I look forward to meeting with you soon. If you have any questions, please do not hesitate to call. Venture Home Group PLLC Realtor – Team Owner Office: (480) 409-9900 Frank: (480) 466-5375 Vanessa: (480) 450-2901 Julio: (623) 565-4823 Phillip: (602) 803-8889 Patrick: (602) 290-3660 [email protected] www.VentureHomeGroup.com ©2016 Venture Home Group PLLC www.VentureHomeGroup.com | [email protected]


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