portfolio By The Style Stories edition 2017-20
index 1. WHAT IS THE STYIST ALL ABOUT - Understanding the Brand - Creating a Story Line - Providing Fashion advice 2. HOW WE CAN HELP YOU - Starting with the Mood Board - Creating a Theme -Creating backdrops -Providing with props 3. HOW WE GO ABOUT - Conceptualization -Execution -Ending with the representation of the Brand
understanding the brand Every brand has its own story, aesthetics and essence. Our job is to understand your brand and its aesthetics and help define it in the best way possible.
story line Story Line; the plot of a novel, play, film or other nar- rative form. Each collection to the specific year, season or even month has its own story, meaning and essence. So, we help you potray your story line through your clothing collection.
Understanding the brand & it’s essence
Understanding what is the collection all about...
How you want your collection to be potrayed
providing fashion advise From providing Hair and Makeup solutions to accessorising your collection. Also, from choosing and coordinating the whole look we keep in mind the recent fashion trends suitable to your collec- tion.
mood board
creating a color theory
Creating backdrops and providing with the props and accessories for the shoot.
product shoot
conceptualization The action or process of forming a concept or idea of something.... So we help you conceptualize your product, clothing or an accessory in the best way possible.
minimalism inspired shoot mood board
what is kitch ‘kitsch art’ is closely associated with ‘sentimental art’. Kitsch is also related to the concept of camp, because of its humorous and ironic nature. It may also be quaint or “quirky” without being controversial. INSPIRATION: Kitch and Disco theme.
mood board
execution The technique or style with which an artistic work is produced or carried out...
Brand Representation Brand Representation is an integrated part of a branding cycle and needs to be initiated during the brand design and development aspect. We create innovative strategies to maximize value and ensure long-term success.
THANK YOU!
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