‏‏ספר מותג חדש - עותק

BRAND BOOK

About us The company was founded by Amit Livneh in 2020. It all started with a story on the eve of Rosh Hashanah. \"New Year's Eve came and I received a bouquet of flowers from my husband, I was wondering when it would be original and bring me a slightly different gift. The day after we met some friends. I told them he had bought me a bouquet of flowers again. Just like on any holiday. We laughed together that this was the most unoriginal gift there could be. After all, where is the surprise effect? Each one brought up in those moments all the most trendy things Which currently exist in the world of beauty and cosmetics. Then the idea came up !! Why wait for a holiday or birthday to expect a surprising gift That we really wanted ?! 2

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About us The company was founded by Amit Livneh in 2020. It all started with a story on the eve of Rosh Hashanah. \"New Year's Eve came and I received a bouquet of flowers from my husband, I was wondering when it would be original and bring me a slightly different gift. The day after we met some friends. I told them he had bought me a bouquet of flowers again. Just like on any holiday. We laughed together that this was the most unoriginal gift there could be. After all, where is the surprise effect? Each one brought up in those moments all the most trendy things Which currently exist in the world of beauty and cosmetics. Then the idea came up !! Why wait for a holiday or birthday to expect a surprising gift 4

Vision Our goal is for every woman to feel self-sufficient and powerful. That she should not wait for a \"knight on the white horse\" to buy her a present, to bring her flowers, That would surprise her or guess what she was most want now! That each one will feel that she can pardon herself And with the help of one shipment, Feel self and powerful, by one particularly surprising gift. 5

Values 1. Constant thinking about our customers and their desires from the product 2. Thought about the customer experience when receiving the package 3. Good service for any problem that exists and a quick response 4. Uncompromising quality of the products 5. Constant examination of the desires of the knowledge audience and its 6

Visual language 7

Fonts 18 ‫טקסט רץ‬ HEEBO LIGHT MOSTRA NUOVAT LIGHT ‫ת‬.‫ש‬.‫ר‬.‫ק‬.‫צ‬.‫פ‬.‫ע‬.‫ס‬.‫נ‬.‫מ‬.‫ל‬.‫כ‬.‫י‬.‫ט‬.‫ח‬.‫ז‬.‫ו‬.‫ה‬.‫ד‬.‫ג‬.‫ב‬.‫ א‬A.B.C.D.E.F.G.H.I.J.K.L.M.N.O.P.Q.R.S.T.U.V.W.X.Y.Z 30 ‫כותרות קטנות‬ HEEBO REGULAR MOSTRA NUOVAT REGULAR ‫ת‬.‫ש‬.‫ר‬.‫ק‬.‫צ‬.‫פ‬.‫ע‬.‫ס‬.‫נ‬.‫מ‬.‫ל‬.‫כ‬.‫י‬.‫ט‬.‫ח‬.‫ז‬.‫ו‬.‫ה‬.‫ד‬.‫ג‬.‫ב‬.‫א‬ A.B.C.D.E.F.G.H.I.J.K.L.M.N.O.P.Q.R.S.T.U.V.W.X.Y.Z 40 ‫כותרות גדולות‬ HEEBO MEDIUM Shadows Into Light TwoBOLD regular ‫ת‬.‫ש‬.‫ר‬.‫ק‬.‫צ‬.‫פ‬.‫ע‬.‫ס‬.‫נ‬.‫מ‬.‫ל‬.‫כ‬.‫י‬.‫ט‬.‫ח‬.‫ז‬.‫ו‬.‫ה‬.‫ד‬.‫ג‬.‫ב‬.‫א‬ A.B.C.D.E.F.G.H.I.J.K.L.M.N.O.P.Q.R.S.T.U.V . W .X.Y 8 ‫מספרים‬ Shadows Into Light TwoBOLD regular 1.2.3.4.5.6.7.8.9.0

Colors 9

Photos FULLPAGE Any image that comes with a background should come with rounded corners At 23 degrees 10 Every picture of a woman in the various files should come with no background

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Vectors 12

Patterns 13

Logo 14

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Black and whi 16

Proportions 7.5X 1.5X 1.5X X 17

How not to use 18

How not to use 19

Ui kit web 20

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Ui kit web 22

Ui kit Mobile 23

Ui kit Mobile 24

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Print Products 26

Print 27

The boxes 28

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Additional products 30

Additional products 31

Digital Products 32

Stores 33

Posts 34

Web 35

Website layout 36

Website layout 37

Website layout 38

Website layout 39

Mobile site 40

Thank you for watching This work was conducted in a student settingyou for watching BY SHAHAR OHAYON