THINGS TO KNOW ABOUT THE SHOWEvery show, we make it a point to bring you something new. Our spring dealer market will be no different. At this show,we will be introducing many new items, several new vendors, a PRO Dealers Hospitality Club, and best of all, fast, paperlesshandheld ordering! We will also be bringing back some recent favorites, such as our New Items Area, our new and seasonalEasy Starts Area, and our Learn to Earn Seminars. Make sure you check out everything new and be sure to attend theseminars! The last thing you need is to miss out on a great opportunity that could help you stay ahead of the curve. LEARN TO EARN SEMINARS • WEDNESDAY, THURSDAY & FRIDAY • LeCONTE HALL CENTER STAGE Our “Learn to Earn” seminars will offer you the opportunity to be introduced to several industry experts in a short amount of time—20 minutes—and most importantly, will provide you with a magnitude of usable content that will be beneficial to your business. Many of you probably avoid seminars because you don’t want to be sold. Some speakers—but certainly not all—will try to promote their latest and greatest products and services, but these might just be what your business needs to thrive. (See page 54 for the full schedule and a description of each presentation.) 51
NEW ITEMS AREA • BOOTH #S24 Looking for a new product? This is the place to be! Eighty-three percent of hardware retailers say new products are the PRIMARY reason they attend a hardware show. In our New Items Area, you’ll discover the newest innovations, products and trends across all product categories that have been released in the last 12 months.NEW AND SEASONAL EASY STARTS AREA • BOOTHS #Q31 & #Q41The foundation of all sets, new or remodeled, is the Easy Start Program. These areanchor vendors around which all other products are merchandised. At this market,many of our new and seasonal Easy Starts will be displayed by department in thePRO area. Got a department that needs refreshing? We invite you to walk through,get ideas, place orders now or later in the PRO area or at the appropriate booth. PRO DEALERS HOSPITALITY CLUB • BOOTH #R14 Are you a PRO or Farm Mart dealer? If so, we have a special place for you at this show, exclusive to you only. Visit our PRO Dealers Hospitality Club and find an oasis right on the show floor. Take a load off in a comfortable chair. Take care of some paperwork. Watch some TV. Enjoy some premium beverages and snacks, complementary of course. As a PRO or Farm Mart dealer, you are very important to us and we want to show you our gratitude. Membership does have its privileges! Ifyou’re not a PRO or Farm Mart dealer and want to become one, stop by the PRO booth and learn how it pays to be a PRO.FAST, PAPERLESS ORDERINGBring your handheld scanner from your store or a personal tablet and use it to place all your show orders. It’s fast, easy,paperless, and cuts down on data entry errors! Your handheld or tablet will provide you with the ability to: • order product. • order displays. • track your direct order dollars. • print out an end-of-show report showing all your show purchases. • display your order history for an individual item (tablet only).We will be holding a webinar on March 27from 7:00 p.m. - 8:00 p.m. to go over theentire process and how it will work. Talkto your salesperson for more details and toregister for the webinar.52
dealer market infoSHOW BUCKS Earn them at the Wallace Hardware “The Magic of the Show” dealer market!HOW TO EARN THEM • Every $100 spent on pools earns $1. • Every $100 spent on directs earns 50¢. • Every $100 spent on lumber earns 25¢.HOW TO REDEEM THEM • Show bucks may be REDEEMED upon leaving the show for an American Express Gift Check. • Show bucks may be BANKED for future use by the retailer. When Show Bucks are banked, they are DOUBLED.HOW TO USE THEM • Store resetting and merchandising. • Store Identification upgrades - approved interior or exterior signage. • Store apparel using PRO or Farm Mart logos. • New or upgraded approved business automation systems. • Use toward 2018-2019 Advertising Contract. • PRO and Farm Mart Achiever’s Club trip expenses. • Show accommodation reservations and travel expense.WHERE TO RECEIVE THEMSee Matt Laux at the Dealer Redemption Center locatedon the show floor (on the right) as you exit the market. 53
dealer market info“Learn to Earn” Seminar Schedule WEDNESDAY, APRIL 11 FRIDAY, APRIL 136:00 p.m. - “Transform Your Kitchen Cabinets” 9:00 a.m. - “Increase Your Profitability with Paladin”Presented by Old Masters Presented by PaladinThis seminar will show you how your customers can simply This presentation will point out the benefits of using Paladinand easily re-stain an existing kitchen cabinet from outdated to point of sale technology in your store. You will see the Paladinupdated. We will also feature the newest colors and trends. system in action, discover how it can drive more business to your store, reduce your workload, and put money back into your7:00 p.m. - “New Movers Add Value to Your Business” pocket through dynamic inventory management.Presented by Our Town AmericaThis brand new value-added service will discuss why you should 10:00 a.m. - “Managing a Successful PRO Circular Sale”include new movers to your area in your business plan. This Presented by Wallace Hardwareseminar will share with you keys to a successful program on This presentation will take PRO hardware store owners throughwhat you can do to attract new movers to your store. the step-by-step process of planning and managing a successful PRO circular sale. From properly ordering and displaying THURSDAY, APRIL 12 merchandise, to setting up trim kits and educating the staff, this seminar will help get you on the fast track to getting the most9:00 a.m. - “15 Facts and Features in 15 Minutes” out of your circular advertising.Presented by NRHA 11:00 a.m. - “Your Plumbing Success Starts Here”This presentation will share insights and benefits, as well as Presented by Cash Acmeillustrate the value that membership in the channel’s national Learn how the SharkTech Academy creates a blended learningassociation provides. Current and prospective members will environment that features interactive online, classroom and fieldlearn more as the areas of advocation, association and education instructions for the plumbing and water management industry.are discussed. The curriculum by design delivers courses and higher education10:00 a.m. - “Maximizing Profitability and Space in an learning opportunities for plumbing industry professionals.Ever Changing Retail Climate”Presented by The Hillman GroupLet Hillman help maximize the profitability of your fastenerdepartment. This program identifies best practices with regard tostore type, market trends, industry insight, and space allocation.This program will identify opportunities for improvement andcalculate the impact on profitability.11:00 a.m. - “Is Industrial Right for Your Business?”Presented by Wallace HardwareThis presentation will answer the question, “Is the WallaceIndustrial program right for my business? We will take youthrough the differences with our industrial program and answerany questions you may have.2:00 p.m. - “Building the Success of the Independent”Presented by The PRO GroupIn 1953, PRO Hardware was founded by Paul L Cosgravewith one governing philosophy: develop marketing andmerchandising strategies and support programs to helpdistributors and retailers meet the competitive challenges ofthe marketplace. 65 years later, PRO Group Inc is guided by thesame principles and represents more than $5 billion in annualbuying power across its 75+ distributor members servingthousands of retailers.3:00 p.m. - “Move to Tankless”Presented by RinnaiRinnai is the leading provider of tankless gas water heaters andcan outline a strategy for you to gain water heater market share.Learn all about current selection of non-condensing waterheaters and the next generation condensing units named Sensei.54
dealer market infoWallace \"The Magic of the Show\" Dealer Market Pre-Registration Form LeConte Center, Pigeon Forge, TN • April 11-13, 2018Hotel where registered Dates registeredStorenameMailingaddressCity State ZipTelephone Fax EmailCustomer NumberPARTICIPATING HOTELS NAME TAGSCall Peggy Dean at 423-585-6224 for hotel for reservations. Please list everyone from your store who will be attending the Wallace 2018 Spring Show Quality (Shular) Inn • $63 per night below. Your name badges will be made from this form. Please print: 800-451-2376 • www.shularinn.com Pigeon Forge • Located 1.3 miles from the LeConte Center First / Last Name Cherokee Lodge Condos • $109 per night • 2 night min. First / Last Name First / Last Name www.cherokeelodgecondos.com/PigeonForge First / Last Name Pigeon Forge • Located .08 miles from the LeConte Center First / Last Name First / Last Name Willow Brook Lodge • $79 per night 865-453-5334 • www.willowbrooklodge.com Pigeon Forge • Located 2 blocks from the LeConte Center LaQuinta Inn • $89 per night 865-908-6633 • www.laquinta-pigeonforge.com Pigeon Forge • Located 1.3 miles from the LeConte Center Springhill Suites by Marriott • $119 per night WE PLAN TO ATTEND 865-453-4514 • www.marriott.com/hotels/ April 11 Pigeon Forge • Located 1 mile from the LeConte Center o 2:45 p.m. Magic of the Show Kick-Off Party Black Fox Lodge • $124 per night o 4:00 p.m. Market Opening 865-774-4000 • www.blackfoxlodge.com April 12 Pigeon Forge • Located next door to the LeConte Center o 7:15 a.m. Breakfast Buys & Presentations Courtyard by Marriott • $129 per night o 8:00 a.m. - 5:00 p.m. Dealer Market o 4:00 p.m. “Dinner on Us” Gift Card Handout 865-366-3201 • www.marriott.com/hotels/ Pigeon Forge • Located 1.3 miles from the LeConte Center April 13 Best Western Plaza • $75 per night o 7:15 a.m. Breakfast Buys & Presentations o 8 a.m. - 1 p.m. Dealer Market 800-232-5656 • www.bestwestern.com/pigeonforge Pigeon Forge • Located 1.7 miles from the LeConte Center Send completed form to Peggy Dean at Wallace Hardware When making hotel reservations, please also pre-register online at email: [email protected] or fax completed form to Peggy Dean at 423-254-3224. (F) 423-254-3224 • (P) 423-585-6224 55
DIRECTIONS TO LeCONTE CENTER • From I-40, take exit 407 toward Winfield Dunn Pkwy. • Keep right at the fork and merge onto Winfield Dunn Pkwy. • Continue onto Forks of the River Pkwy. • Forks of the River Pkwy turns right and becomes Parkway. • Use the left 2 lanes to turn left onto Teaster Lane. • Destination will be on the right. VISIT US ON www.wallacehardware.comWALLACE HARDWARE • 5050 SOUTH DAVY CROCKETT PKWY • MORRISTOWN, TENNESSEE 37815 P: 800.776.0976 F: 423.317.1481 [email protected]
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