The London - March 2020

The previous range ball contract was up for renewal. The European Tour approached us along with other brands including the previous incumbent and explained they were looking to put together a very different package to what had been available before. If it had just been a straight ball deal it wouldn’t have made enough sense for us. But, based on our recent acquisitions of the OGIO & TravisMathew brands alongside the Callaway and Odyssey brands it was a case of right place, right time, right platform to help us communicate the full portfolio of brands to a huge audience.”And it’s safe to say this is not just a ball agreement. Callaway’s presence on the European Tour will be far-reaching over the next five years. Nick listed off an impressive roll call of Callaway product positioning on the European Tour.“Chrome Soft is the new official range ball, Epic Flash is the official driver, Odyssey is the official putter, Callaway is the official golf bag, Callaway is the official shoe of the European Tour. Travis Matthew and Callaway Apparel are both the official on course apparel for the European Tour, and Ogio is the official luggage for the European Tour.”While there were obvious benefits for Callaway, the European Tour were equally keen on the partnership.“From the European Tour’s perspective, Keith Pelley (European Tour CEO) came back to us and said he loves our product but was just as excited about the opportunities to collaborate on content as he felt we were both leaders in our respective areas, pinpointing the Golf Lives content “51londongolf.co.uk

as an example of how to bring golf to a non-traditional audience. Callaway has grown consistently over the last few years, and whilst retail customers are fully aware of the brand’s performance and innovation strength across all product categories, there is still work to be done with the average golfer to ensure the message gets across. “Odyssey regularly has more than 50% of players using one of their putters each week on the European Tour with the vast majority using it without payment because they feel it gives them the best chance of winning. We This is a long-term investment from both ourselves and from the European Tour. We need to make sure that we don’t just approach this as “another project” and ensure we make the most of every opportunity it presents. Together with the European Tour we aim to make golf more fun and wider reaching than it is today. By developing our campaigns and communicating with millions of golfers (and current non-golfers), our goal is to get people excited about golf …and that excitement should lead to footfall through our retail partners doors which will be great news for all of us ! Chip Brewer - Callaway Golf President and CEO Two brands, one family52londongolf.co.uk

want to make sure that message gets out to as many people as possible which is why Odyssey is featured weekly on the European Tour leaderboards, and we have also collaborated on a number of content pieces with European Tour TV to both help launch the Partnership at the start of the year, as well as a season long content campaign featuring our Staff Professionals in a unique series of Tour Tips. “The European Tour can reach upwards of 12 million people for a single campaign. Compare that to the number of golfers that there are in Europe and you’re almost hitting every single golfer. With TV audiences in the tens of thousands and YouTube views in the hundreds type Leaderboard. So far more of thousands, then we are hugely positive about just how many people we can reach through this exciting platform.Another exciting consumer platform is the Callaway Shootout, due to visit 10 European Tour events in 2019, where pairs compete for the longest drive and nearest the pin on a specially designed simulator. It’s fun, it’s simple, it’s competitive and there’s a team element, where joint scores are entered onto a Tournament Leaderboard, with the top ten longest and most accurate teams featuring on a “Race to Dubai” than 12,000 people have taken part, with over 24,000 shots being hit. It’s a way for Callaway to show people – whether they’re golfers or not – that golf is fun, golf is accessible, and Callaway offers something for all of them. It’s been a big hit with our Staff players too, joining in and taking on fans (and each other!), giving tips, doing Q&As, and that content has been captured for video and social media. For a fan going to a European Tour event, this kind of experience really brings it to life.53londongolf.co.uk

The annual Father’s Day Sunday Lunch took place on 16th June in the Restaurant Room. Members and their families were greeted upon arrival in the Long Bar and shown to their tables by a member of our Food & Beverage team.Each table was beautifully set with centrepieces hand-made by our Greenkeeping and Gardening team, with a special gift for each father waiting at their seat. Our Chefs put together a fantastic BBQ buffet with golf-inspired menu items including: In the Rough Shell on Prawns, Birdie Wings of Fire, and Doughnut Hole-in-Ones.Sunday LunchFather’s DaySunday 16th June 2019For more information on our Social Events, please contact the LGC Weddings & Events department on 01474 87572054londongolf.co.uk

It was a great lunch as always. Really enjoyed it - thank you! Paul EdwardsSAVE THE DATESunday 21st June 2020STARTERSTomato, Mozzarella and Basil Tee Skewers In the Rough Shell on Prawns A PAR-ma of Ham and Watering Hole Melon BallsTee Smoked Salmon Roast Mixed Pairs Flag Stick Vegetables MAINSGrilled Iron Steaks Birdie Wings of Fire Sausage Chip Shot Dogs Pulled Putter Pork in Tiger Bread Iceberg Wedge Salad with Range SauceMac and TeesChipped Chips Sweet Spot Potatoes Spring Greens Clubhouse SaladDESSERTSBucket of Balls Doughnut Hole in One Chocolate Chip Brownie with Popcorn Golf Balls and Honeycomb Sand Cheese Wedge Board55londongolf.co.uk

56SHAPED BY PERFORMANCE.THE NEW PORSCHE CAYENNE COUPÉlondongolf.co.uk

57The new Cayenne Coupé brings a decisively sporty derivative to the latest generation of Cayenne. Sharper styling combines with enhanced performance and delivers the most dynamic sports car in the SUV segment. Striking new features of the new Cayenne Coupé include the distinctively sloping roof line which falls away towards the adaptive rear spoiler, creating a dramatic and purposeful profile. A panoramic fixed glass roof provides elegance, whilst the eight-way electric sports seats with integrated headrests reinforce this vehicle’s priorities: driving pleasure and maximum performance. A broader range of standard equipment is available in this new model and in a further commitment to optimum performance, three new optional lightweight packages reduce the vehicle’s weight by up to 22 kg, enhancing driving dynamics and maximising enjoyment.THRILLING PERFORMANCEA choice of five derivatives are available. The Cayenne Coupé, Cayenne E-Hybrid Coupé, Cayenne S Coupé, Cayenne Turbo Coupé and the Cayenne Turbo S E-Hybrid Coupé. The base Cayenne Coupé offers a 3.0-litre V6 turbocharged engine that delivers 340 PS, and sprints from 0-62 mph in 6.0 seconds. The top-of-the-range Cayenne Turbo Coupé reaches 0-62 mph in just 3.9 seconds with a 4.0-litre V8 twin-turbo engine. Drive is transmitted via the latest 8-speed Tiptronic S automatic gearbox with shift-by-wire technology, reducing fuel consumption while improving performance. For more information on the new Cayenne Coupé range, contact Porsche Centre South London on 020 8269 6333, email [email protected] visit www.porschesouthlondon.co.uk



The keys to a life of wellness and vitality await you in Quinta do Lago. Real estate opportunities in this incredible resort not only offer you a luxurious home, but a life full of possibilities. With world-class golf and sports facilities, exclusive culinary experiences and the untouched coastal nature reserve of the Ria Formosa, this family resort offers an incredible backdrop in which to enjoy a healthy and fulfilling life. Properties with both contemporary and traditional design options are available for discerning buyers who wish to make an investment in a longstanding resort, with a world-class reputation. Invest in your life, contact our sales team today.T. +351 289 392 754E. [email protected] IN YOUR LIFEThe keys to a life of wellness and vitality await you in Quinta do Lago. Real estate opportunities in this incredible resort not only offer you a luxurious home, but a life full of possibilities. With world-class golf and sports facilities, exclusive culinary experiences and the untouched coastal nature reserve of the Ria Formosa, this family resort offers an incredible backdrop in which to enjoy a healthy and fulfilling life. Properties with both contemporary and traditional design options are available for discerning buyers who wish to make an investment in a longstanding resort, with a world-class reputation. Invest in your life, contact our sales team today.T. +351 289 392 754E. [email protected] IN YOUR LIFE

LGC MASTERS14th April 2019International CourseMEN’S SPRING OPEN 26th April 2019International CourseLADIES SPRING OPEN 5th May 2019 International Course1ST PLACELewis Burgoyne (LGC Member) 42 Stableford Points1ST PLACETim Chung 37 Stableford Points1ST PLACE - GROSSJosh Watts29 Stableford Points1ST PLACE - NETJason Harvey (LGC Member) 43 Stableford PointsSponsored by:Sponsored by:3RD PLACERajan Heer (LGC Member) 37 Stableford Points3RD PLACEMandy Remy 33 Stableford Points 3RD PLACEGary Stickings (LGC Member) 36 Stableford Points2ND PLACEIan Ford(LGC Member) 38 Stableford Points2ND PLACEVanessa Lyons 34 Stableford Points 2ND PLACEPeter Murphy39 Stableford PointsON COURSE PRIZE WINNERSLONGEST DRIVE Hole 11 Callum HaganNEAREST THE PIN Hole 12 Paul Burgoyne (LGC Member)NEAREST THE PIN IN 3 Hole 13Mick O’HalloranLONGEST DRIVEHole 18 Peter Knight (LGC Member)NEAREST THE PINHole 8 Jason Maloney (LGC Member)ON COURSE PRIZE WINNERSNEAREST THE PIN Hole 8 Tim ChungON COURSE PRIZE WINNERSOPEN EVENTS60londongolf.co.uklondongolf.co.uk

CHAMPIONSHIP TEE CHALLENGE11th August 2019International CourseJUNIOR OPEN 25th August 2019International CourseMIXED OPEN 18th August 2019 International Course1ST PLACELewis Burgoyne (LGC Member) 33 Stableford Points1ST PLACEJohn Fox & Sarah Clark (LGC Members)46 Stableford Points1ST PLACE - NETLennon Hill 472ND PLACE - NETJames Henderson 463RD PLACE - NETArchie Jones 451ST PLACE - GROSSGeorge Harris-Andrews 35 (winner by countback)2ND PLACE - GROSSLuke Jenkins 353RD PLACEKevin Cawston (LGC Member) 31 Stableford Points2ND PLACEJon Gower(LGC Member) 31 Stableford Points2ND PLACEDermot O’Connor & Anne Wheble (LGC Members)46 Stableford Points3RD PLACEWyncoll & Shela Maine-Wyncoll 39 Stableford PointsON COURSE PRIZE WINNERSNEAREST THE PIN Hole 8Miles KemptonNEAREST THE PINHole 8 Ethan HallON COURSE PRIZE WINNERSNEAREST THE PIN Hole 8 Christine FrostON COURSE PRIZE WINNERSCongratulations to all our winners in the Open Events61londongolf.co.uk

62CUPWYDERThe Annual Wyder Cup was held on Saturday 31st August with Captains Kai Midgley and Scott Sumner leading the teams. Both teams teed off on the Heritage Course in the morning with team Sumner looking to retain the Cup for yet another year.After 18 holes, the score was all tied with 3.5 points for each team, meaning it was all to play for in the second round. The teams enjoyed a break for lunch and then continued their match on the International Course - this time in a round of singles match play.After 36 holes, team Midgley claimed victory finishing with 13.5 points and team Sumner with 7.5 points, ending Team Sumner’s winning streak.londongolf.co.uk

63Kai MidgleyDarren BruceSuchin YooyaiGeorge ParkerDavid PerryPaul O’ConnorSteve DaltonJack WinzarCharlie ParkerPeter RuffoniSean ScotcherRyan DaltonSimon WooderDaren JohnsonCarl HamiltonTarik AdemovicScott SumnerHarry FairbairnDave WallisMike AtkinShaun MonksNick StansfieldMike HartDaryl CarterHarry WallisNigel FairbairnMick McMahonPaul FisherJames MonksIan FordAiden WilkinsDavid NewhamTEAMSUMNERTEAMMIDGLEYlondongolf.co.uk

64You didn’t hire me to design a signature hole, you wanted me to design 18 signature holes, and that’s what we tried to do. PORTUGAL’S PREMIERGOLF RESORTlondongolf.co.uk

65NICKLAUS DESIGNSet in a private estate, spanning over 1,000 acres of glorious Eastern Algarve countryside, Monte Rei Golf & Country Club is one of the jewels in the crown of European golf.

The centrepiece of Monte Rei’s attractions is its Jack Nicklaus Signature Course, Monte Rei North. Each hole is a design triumph, blending effortlessly into the natural canvass – from the ingeniously shaped and sculptured bunkers to the attention to detail which makes every hole as remarkable as the next.Monte Rei North was recently ranked the 4th best course in Golf World’s Top 100 Courses: Continental Europe 2019 , where it was praised for the quality of its design, pristine conditioning, tranquil environment and service excellence both on and off the course.The golf team takes the utmost care of guests from the moment they arrive to the time they leave. Tee time intervals are a generous 12 minutes, ensuring play is never rushed.Monte Rei’s practice facilities are similarly impressive: pyramids of complimentary, top-quality balls await to help you warm up on the driving range and short game practice areas before your round. There are also unrivalled teaching facilities, overseen by a top-flight team of PGA professionals.www.monte-rei.comlondongolf.co.ukNicklaus Design Monte Rei Golf & Country Club66

For more information and to have access to special rates through IMG Prestige, please contact the LGC Marketing Department on 01474 875702The North Course will soon be joined by a second Jack Nicklaus Signature Course, Monte Rei South. and gardens. Also new for 2020 Construction begins later this year and when the course opens in late 2021, Monte Rei will be one of a select group of golfing destinations worldwide to showcase multiple Jack Nicklaus Signature courses.Situated only 45 minutes from Faro airport and 90 minutes from Seville airport, Monte Rei is easily accessible. The resort offers a wide range of holiday and short-stay villa rentals in Miradouro Village, from one-bedroom semi-detached villas to three and four-bedroom villas with private swimming pools are the Clubhouse Residences, a limited collection of two and three-bedroom apartments and penthouses, with views across the North course.The villas are just a few steps away from Veranda, the social focal point of the village, which houses a restaurant and bar, and features tennis courts, heated swimming pool, gym, spa facilities and a kid’s villa.Five-star hotel level services include housekeeping, turndown, in-villa dining, and access to a dedicated resort team that is always available to arrange a wide range of activities – both on and off the resort. Local towns, villages, beaches and seafood restaurants are all located just a few minutes drive from the resort.67londongolf.co.uk

WHEN TOURNAMENT STANDARDSBECOME THE NORMBernhard and Company’s long-standing experience in major tournaments (Ryder Cup, PGA Tour, European Tour) helps bring these standards to your golf course. Dull mowers do not provide quality of cut. Sharpening systems give golf courses the ability to implement a top-dressing programme and sustain low risk and long-term maintenance practices. Air, or the lack of it, and excess moisture are also major factors limiting turf health. Through new technologies and Bernhard and Company’s knowledge, we help provide appropriate airflow on the surface of the grass cooling down the canopy and reducing soil temperatures, controlling humidity and removing excess moisture. At a time when chemicals are being scrutinised, there are alternative ways that can help provide the healthiest grass to enhance both presentation and playability. These require optimal conditions of air, light and nutrition, which can be achieved through the right equipment and knowing how to use it.As golfers, we want firmer, smoother, truer and faster greens. Better presentation and playability are not reserved to professional golfers anymore. Turf health is the goal of every greenkeeper or superintendent in order to provide the best presentation of the golf course. 68londongolf.co.uk

Get more with the all-new all-electric eTriFlex 3370The world’s most advanced fully electric ride-on greensmowerThe new all-electric Toro eTriFlex greensmower.Cuts the turf, as well as the noise.It’s the quietest ride-on greensmower available, that’s truly in a class of its own. Packed with new pioneering technology and powered by an innovative 48v lithium-ion Samsung battery set, the new eTriFlex 3370 also carries no hydraulic fluid and has all-electric components for traction steering, lift and cutting for a truly clean cut all round.reesinkturfcare.co.ukModel shown: Toro Greensmaster eTriFlex 3370AT BTMESTAND 420 PURPLE ZONEGet MORE from your turfcare partner this year: More products . More advice . More training . More financeMember of Royal ReesinkReesink Turfcare UK Limited is authorised and regulated by the Financial Conduct Authority. Images shown for illustration only.

70londongolf.co.ukLONDON GOLF CLUBCLUB CARCELEBRATE 20-YEAR RELATIONSHIP WITH NEW HIGH-SPEC FLEETLondon Golf Club and Club Car celebrate 20-year relationship with new high-spec fleet. London Golf Club, host venue of the 2019 Staysure PGA Senior Championship and a European Tour Destination, has celebrated its 20-year relationship with Club Car by taking delivery of a new high-spec fleet of golf vehicles. The fleet of 50 Tempo golf cars supplied by Club Car, a brand of Ingersoll Rand and Official Supplier to The European Tour, feature its market-leading connectivity solution, Visage, which formed an important part of London Golf Club’s decision to renew.This ‘connected’ GPS Fleet Management platform boasts unique features that can support maintenance of the club’s two pristine Jack Nicklaus designed courses, provides guests the greatest range of in-car services on the market, as well as offering specific options that support the venue’s valuable corporate golf revenue stream.

71londongolf.co.ukStephen Follett, CEO of London Golf Club, commented: “We pride ourselves on our ability to offer both members and guests an unrivalled level of service and attention-to-detail, and we therefore need to work with suppliers that mirror these standards.“Having partnered with Club Car for the past 20 years, we trust the brand and have every confidence in the performance and reliability of the golf cars.”“London Golf Club hosts a substantial number of corporate and professional events, and the integrated Visage system enables us to tailor the in-car screens with company logos, contact details and so on, which further enhances the customer experience and supports this important branch of our business.”The newly installed fleet of Club Car vehicles marks the sixth that local dealer, Bradshaw, has delivered to London Golf Club over the duration of the 20-year relationship.Kevin Hart, Director of Golf Sales EMEA at Club Car, added: “London Golf Club is one of Europe’s leading golf destinations and is a fantastic example of a venue completely in tune with its customers’ wants and needs.“We are honoured to have been the chosen supplier for the past 20 years, and we look forward to continuing this long-term relationship.”London Golf Club, the first club to feature within the European Tour Destination network of world class venues, has impeccable tournament credentials, having held European Tour events in the form of the 2008 and 2009 European Opens and most recently the Staysure PGA Seniors Championship in 2018 and 2019.

72THECUPSOLHEIMlondongolf.co.uk

73EUROPE WINS SOLHEIM CUP AFTER SENSATIONAL FINISHlondongolf.co.ukStaged by IMG, the event took place at Gleneagles, Scotland, from 9th to 15th September 2019.Europe won The Solheim Cup for the first time since 2013 after an incredible finish to the final day singles, which ended with Suzann Pettersen holing the decisive putt on the 18th green to send the thousands of fans into raptures.

The Solheim Cup74londongolf.co.uk

75Team USA looked set to retain the trophy when they needed a half point from any of the final three matches, but Europe won all of them to secure a sensational victory.With Anna Nordqvist closing out a 4&3 win over Morgan Pressel and Bronte Law beating Ally McDonald 2&1 in the final two groups in the minutes preceding, Pettersen and Marina Alex were both on the 18th green and with makeable putts for birdie.Alex missed and Pettersen, one of Captain Catriona Matthew’s wildcard picks, stepped up and rolled in an eight-footer to give Europe the point they needed to get to the all-important 14 .½Team Europe went wild; the Americans were stunned.All day the momentum swung either way, with Carlota Ciganda beating Danielle Kang on the last in the top group followed by Nelly Korda putting some red on the board with a two-hole win over Caroline Hedwall.The next two points went to Europe, Georgia Hall defeating world number three Lexi Thompson and Celine Boutier seeing off Annie Park 2&1. Devastating as a pair, Hall and Boutier showed they could produce the goods individually too as both secured their fourth point from four matches this week.The middle order matches all went America’s way and put them on the brink of a triumph which would have been Juli Inkster’s third in a row as Captain. First Angel Yin beat Azahara Munoz in the fifth match, then Meghan Khang won the 18th hole to claim a half from Charley Hull.Next up was Lizette Salas who downed Anne Van Dam by one hole, and there were easy wins for Jessica Korda, 3&2 against Caroline Masson, and Brittany Altomare, 5&4 over Jodi Ewart Shadoff.Team USA, on 13 points, were preparing to pop the ½champagne corks on the 18th green, but a dramatic finish then ensued as the final three Europeans completed a remarkable comeback.Pettersen, whose selection by Matthew last month raised eyebrows because of her lack of competitive action since having her son at the end of 2017, struggled to hold in the emotion after winning the Solheim Cup for her team.londongolf.co.uk

76USA Captain Juli Inkster was philosophical after the narrow defeat, saying: The Europeans played great. You tip your hat.We had a few tears. And I said it’s okay. But the bottom line is we had a great week, the Europeans played great and we’re going to have a great party.The sun’s going to come up tomorrow. This will give them the fuel and fire for another two years to work at their game, to be on that team, to try to get that Cup back. I just said, ‘Hold your heads up because you should not be disappointed.londongolf.co.ukThe Solheim Cup

77Pettersen, whose selection by Matthew last month raised eyebrows because of her lack of competitive action since having her son at the end of 2017, struggled to hold in the emotion after winning the Solheim Cup for her team.Can you ask for more? The last putt to win the Cup, when it’s that close? History was just made, to win here in front of the Scottish crowd, to be here most of all. I could never in a million years dream of this.I mean, to hole the winning putt, to win the Cup. Nothing beats The Solheim Cup in my career.I honestly didn’t know when I stood over the putt that that was to win it. It was left centre and I couldn’t have hit it any better. I’m on the best team ever.londongolf.co.uk

78The Members Porsche Drive Day was a very enjoyable experience. I felt very welcomed by Porsche’s team and this is a great benefit to members, as you really get an insight into the cars. Thank you for the opportunity and for organising it! Gary Denham, LGC Memberlondongolf.co.uk

For the first time the Club organised an exclusive Porsche Drive Day for Members, in association with our partners at Porsche Centre South London.The event took place at LGC on Wednesday 11th September and Members had the opportunity to pre-book a test-drive with one of the models provided their continued support.by Porsche: the 911 (Type 992), Cayenne Coupé, 718 Boxster or the Panamera.Drives lasted approximately 45 minutes and were accompanied by a member of the Porsche team to ensure LGC Members got the most from their drive experience. This is another great example of fantastic events organised for our Members and we would like to thank everyone at Porsche Centre South London for For more information on the LGC Members Benefits please speak to a member of our team.To register on our Members Newsletter please email [email protected] wife Debbie had a great time driving the 911 and putting it through its paces. She enjoyed it so much that she has requested one for her birthday - although it must be a convertible! Great event organised by Porsche and London Golf Club.Gary Smy, LGC Memberlondongolf.co.uk

80ITALIAN ESPRESSOEXPERIENCElondongolf.co.ukWe have roasted and blended locally an all around the world blend to provide a traditional Italian espresso experience. Mild berry acidity on the start from the Ethiopia, transitioning into praline chocolate with a hint of spice on the finish. A persistent syrupy body throughout.

81Whether you’re a coffee professional, looking for a superior quality traditional espresso machine, hand selected blended beans or a large hotel seeking a coffee system which provides incomparable results with ultimate convenience, Mecklenburgh Drinks has the right solution for you.With years of hands-on experience, the team at Mecklenburgh drinks are experts in providing high-quality coffee solutions across all areas of Foodservice.On London Golf Club’s case, we have roasted and blended locally to meet their customers’ expectations.At Mecklenburgh we encourage our customers to serve our products in the best possible way. With this in mind we have worked very closely alongside the LGC team, who understand their own customers’ needs for great tasting coffee better than anyone else.The LGC Food & Beverage team are now also sharpening their ability with Latte Art and Flat White Patterns, which offers Members & Guests an unforgettable experience not only on the Golf Course, but also at the bar when ordering a hot drink.We are very proud to have supplied and sponsored LGC for over 15 years.www.mecklenburghdrinksolutions.co.uk @iamcoffee1819londongolf.co.uk

82STAFFFor the second year, the staff at London Golf Club were recognised for their hard work and commitment with our Staff Appreciation Week. This year the themed lunches took everyone’s taste buds on a trip around the world.APPRECIATION WEEKThey enjoyed freshly cooked stone-baked pizza by Red Pizza staff were treated to a visit from Van, a Mexican fiesta, crêpes by Pette Caterer, fish and chips by the Frying Squad and an American brunch.We also had the opportunity to experience the cultures of two of our chefs. Chef de Partie, Nirajan Thapa cooked a traditional Nepalese curry for the entire team. After this incredible meal, the Toni Bell Ice Cream Van. To finish the week, Sous Chef Serkan Nedjat brought his father to the club to help serve up a traditional Turkish barbeque. On this day, staff and their families were all invited to the Long Bar terrace to enjoy the afternoon.londongolf.co.uk

83The Senior Management team wanted to once again thank everyone for all their hard work throughout the year. The success of our business is based on our people, so this is a way to express how much we appreciate their dedication towards everything we do at London Golf Club.Stephen Follett, Chief Executive. londongolf.co.uk

J.Lindeberg is proud to announce its signing of golfer Viktor Hovland, in an exclusive multiyear agreement that would put the Scandinavian apparel brand at the center of a new golfing generation. With Viktor’s Norwegian roots, the Scandinavian brand-athlete duo will make their way to the Travelers Championship at TPC River Highlands for the official debut of Viktor as a pro-athlete donning J.Lindeberg. Established in 1996, with the ambition to change golf, J.Lindeberg has continued to evolve and change skiwear, sportswear and fashion. This evolution, combining tradition and heritage with modernity in a digital age, also reflects how the brand aspires to work dynamically with its athletes. This collaboration comes at a time when the industry and the PGA Tour is witnessing the rise of a new generation of young superstars. Viktor will be the face of J.Lindeberg’s next chapter and vision of what golf could be for aspiring golfers around the world.Viktor is already making headlines this year earning number one spot in the World Amateur Rankings. He’s the winner of the 2019 Ben Hogan Award as the best men’s college player, as well as the 2018 US Amateur champion at Pebble Beach where he qualified for this year’s Masters. There Viktor earned the low-amateur honour with an overall finish T-32. At the US Open, Viktor most recently had the lowest 72-hole score by an amateur in US Open history and breaking legendary Jack Nicklaus’ record by two strokes to finish overall T-12. Not forgetting about Viktor’s college career at Oklahoma State where he had a scoring average of 68.59, winning three times and eight top-10 finishes.Proud partner of the London Golf Club Academy, J.Lindeberg welcomes its newest member, currently the no. 1 ranked amateur and college player in the world, 21 year old Norwegian golf phenom, Viktor Hovland to the team. J.LINDEBERG SIGNSVIKTORSigning Viktor to a long-term deal was crucial to the course of our brand elevation and direction in the coming years. Viktor is an amazing talent, with a charm and ease about him that we at J.Lindeberg feel will create a whole new inertia around the younger player segment in the golf fashion business, on and off the course. Our team at J.Lindeberg looks forward to walking alongside Viktor on his journey through golf in the coming years.Scott Davis, President of J.Lindeberg USAHOVLAND84londongolf.co.uk

The Scandinavian Fashion House J.Lindeberg was founded in Stockholm 1996 with the vision to build an international brand for modern and aware consumers. The company bridges fashion and function, offering outstanding products for a modern active lifestyle. The collections consist of menswear and womenswear offering fashion, tailoring, actve, golf and skiwear. The fashion collections are presented at the international fashion weeks in e.g. New York, Beijing, London and Stockholm—the sportswear collections are worn by some of the world’s best athletes. Today distribution covers more than 35 countries, and there are close to 90 J.Lindeberg stores and 35 shop-in-shops in e.g. Stockholm, Copenhagen, Oslo, Munich, New York, Miami, Tokyo, Hong Kong, Beijing, and Shanghai. J.Lindeberg is sold in over 900 stores, including the leading high-end department and specialty stores around the world.

86londongolf.co.ukMEMBERSHIPAs a Member you not only get to play the Jack Nicklaus Signature Heritage Course, but also the International, host to the 2018 & 2019 Staysure PGA Seniors Championship.Exclusive offer to The London readers, Promo Code: LGC-MAGAZINE.To take advantage please contact the LGC Sales Team on 01474 875752or email [email protected].

Porsche Centre South LondonEdgington WaySidcup DA14 5BN 020 3792 [email protected] all things Porsche.Breathtaking design, innovative engineering and a virtually limitless number of options to choose from. Contact us about the Porsche range and our Porsche Approved Pre-Owned cars. Prepare to be inspired.110645 PAdv Cayenne Range Ad_191x247mm_SLondon.indd 1110645 PAdv Cayenne Range Ad_191x247mm_SLondon.indd 117/12/2019 20:3317/12/2019 20:33

For the 21st Century88londongolf.co.ukCraftinga LuxuryWatchBrandAs a small boy, Alexandre Meerson would often sit at the kitchen table of his Paris apartment designing watches. “Watch design is an intricate business” says Alexandre. “Consider the shape of the lugs, the weight of the watch on the wrist. Each intricate detail combines to create a piece of wearable art”.

89Alexandre had more than a little help in his watch design education from his father, the well-known watchmaker Emerich Meerson. Fast-forward to 2007, and design process truly collaborative, son Alexandre had no doubt about launching his own brand after a successful career with some of the most iconic luxury brands in the world. Working with iconic brands belonging to LVMH and Richemont honed his industry knowledge, but watch design remained his true passion. In the digital age of smart watches and instant celebrity, some questioned the younger Meerson whether luxury watches are still relevant. For Alexandre, the answer is unquestionably yes. “While a well-designed watch is beautiful enough to do credit to any museum, the luxury watch market is still one of the most vibrant and exciting out there. Our challenge is to take the opportunities of 21st century engineering and communication. We want to use them to create a brand-new kind of watch company”.When deciding where his watches should be made, there was no hesitation. “Switzerland is still the undisputed land of watch-making excellence” says Meerson. “Each of our watches is hand-crafted by up to 80 Swiss artisans. That type of expertise and tradition made it impossible for me to choose any other manufacturing location, except maybe for Japan.” “However, we have taken advantage of advantage of modern creation techniques wherever we can. For example, one of the benefits for clients of working directly with a watch designer is the unparalleled level of personalisation we can offer. Clients have asked us to use their artworks and even cars as inspiration, creating a timepiece that is truly unique to them. Working with augmented reality and other design visualisation techniques helps us make the and choosing the right watch a real pleasure.”This single-minded focus on design excellence has led to fans around the world. One such admirer is a Florida-based founder of a highly successful software solutions company. “I had been searching for an exceptional timepiece, an heirloom, for years. Yet I never found anything that justified the money, based on the quality of build. With Meerson however, it was different. After discovering the vast amount of design integrity that each European, we have seen a lot of collection holds, I was overwhelmed by how truly special each piece that the house creates is.”As an avid pilot, his choice for daily wear is one of his two Meerson D15 watches. “I love the D15’s dual time zone functionality. I keep the 24hr time zone on GMT all the time and then adjust to the local time zone when I land using the pushers. It is just an awesome feature.”Working with clients such as this has been a key source of inspiration to Alexandre. “I design watches for truly extraordinary women and men, people who create their own luck, and have forged a destiny led by curiosity and humility.” Digital media has also been a big part of the picture, according to Alexandre. “Meerson in some ways is the first luxury brand born on the internet. Facebook, LinkedIn, Instagram, these are all places we can be ourselves and share our story. People think of the Internet as a mass medium, but it can also be extremely intimate. Apps such as WhatsApp and WeChat allow us to engage in one-to-one communication with clients around the world”.So what is next? Alexandre is excited for the upcoming year, in particular the women’s market and the US. “We’ve been looking closely at the women’s market since 2017” Alexandre says. “Social media allowed us to bring together a group of extraordinary women as inspiration for our new collection. I can’t wait to see the response to our launch in the Fall”. As for the USA, Meerson has opened a New York office with plans for a popup retail space. “Even though our heritage and styling are success in the US. We are excited to be able to spend more time with clients, especially in New York and Florida. We are living our own American Dream”.meerson.comlondongolf.co.uk

LINKSPACIFIClondongolf.co.uklondongolf.co.uk90

Pacific Links International has created the world’s most comprehensive reciprocal golf course network and serves as the golf industry’s leading portal to the avid, travelling Chinese golfer. Pacific Links offers them access to the finest collection of high-quality golf clubs in the world.Since 2012, the Pacific Links network of Affiliated and Reciprocal clubs has grown to over 400 properties located in 43 countries around the world.The Pacific Links Golf Network serves its membership base in Asia, as well as an aggregated population of over 140,000 network golfers from participating network clubs. The main feature of a Pacific Links partnership for participating network clubs is the opportunity to offer reciprocal or affiliate access to other destinations across the Pacific Links International Network to their own members.LGC Members can book to play at Pacific Links courses by contacting the LGC Marketing Department on 01474 875702.Please note that as per Pacific Links rules, LGC Members cannot play at clubs within 100 miles of London Golf Club.www.pacificlinks.comlondongolf.co.uk91

92Members and their guests were greeted upon arrival in the Great Hall by our events team before heading upstairs to the Long Bar to enjoy the seasonal food prepared by our chefs. The menu featured mains such as mini jacket potatoes and mini cheese and bacon burgers accompanied by mulled wine and hot chocolate, and for dessert toffee apple popcorn and hot sugared doughnuts. Throughout the evening, live music filled the Clubhouse thanks to musician Thom Morley. Children were treated to free glow sticks and face painting by The Painting Pixie. They could also enjoy colouring firework themed pictures at our activity station.After dinner, the members and their guests were directed to the Long Bar terrace, where they could view the fantastic display from Flashpoint Fireworks. The vibrant show lit up the sky over LGC, marking the perfect end to the celebration. We hope our members and their guests had a lovely evening and that we have sparked their interest to return next year.The Members Fireworks Evening went off with a bang. The sold-out event was London Golf Club’s first ever Bonfire Night celebration.For more information on our members social events, please contact the LGC Weddings and Events Department on 01474 875720.londongolf.co.uk

93It was the first time we had this kind of event for Members & Guests and we’re really pleased to hear their good feedback on how it went. The team worked really hard and it’s definitely something to consider for next year’s events calendar!Jack Coleman, Head of Hospitality.SAVE THE DATESave the date for 5th November 2020londongolf.co.uk

94londongolf.co.ukJOIN THE CONVERSATIONFor more information please contact us on 01474 875720 www.londongolf.co.uk [email protected]|London Golf Club can provide you with a comfortable and enjoyable experience both on and off the golf course.It is fully equipped and elegantly appointed to hold golfing and non-golfing functions, meetings, presentations, conferences and private dining.With six different rooms, all fitted with plasma screens and wireless broadband access, available for hire, our professional, friendly team can build a package to suit your exact requirements.We would like to offer you10% discount on your first booking.To take advantage of this offer please quote LGC-MAGAZINE.Not to be used in conjunction with any other offer.AT LONDON GOLF CLUBMEETINGS

For more information, please visit www.ardenbmw.co.uk or speak to a member of our BMW Team.SEARCH: Arden Maidstone BMWFuel economy and CO results for the BMW 118i M Sport Hatch: Mpg (l/100km): Combined 40.9 (6.6) – 46.3 (6.1). CO emissions:2 2 122–113g/km.Figures are for comparison purposes and may not reflect real-life driving results, which depend on a number of factors including the accessories fitted (post-registration), variations inweather, driving styles and vehicle load. All figures were determined according to a new test (WLTP). Only compare fuel consumption and CO figures with other cars tested to the same 2 technical procedure.Arden Maidstone is a credit broker not a lender.Representative example is for a BMW Select agreement for a BMW 118i M Sport 5dr Sports Hatch , with a contract mileage of 10,000 miles and excess mileage charge of 6.76p per mile. Applies for new vehicles ordered between 01/01/2020 and 30/09/20 and registered by 31/12/20 (subject to availability). Retail customers only. *On the road cash price is based on manufacturer’s recommended retail price and includes 3 year BMW Retailer Warranty, BMW Emergency Service, 12 months’ road fund licence, vehicle first registration fee, delivery, number plates and VAT. ^Optional final payment not payable if you opt to return the vehicle at the end of the agreement (vehicle condition, excess mileage and other charges may be payable). Finance available subject to credit acceptance to UK residents aged 18 or over. Guarantees and indemnities may be required. Terms and conditions apply. Offer may be varied, withdrawn or extended at any time. ‘BMW Select’ is a form of hire-purchase agreement provided by BMW Financial Services (GB) Limited, Summit ONE, Summit Avenue, Farnborough, Hampshire GU14 0FB. [Retailer Legal Name], trading as [Extremely Long Retailer name BMW], commonly introduce customers to a selected panel of lenders including BMW Financial Services. We may receive commission or other benefits for introducing you to such lenders. This introduction does not amount to independent financial advice.Term of agreement48 monthsOption to purchase fee£0.0047 monthly payments£329.00Optional final payment^£11,159.65On the road cash price*£24,242.44Total amount payable£26,951.65Total deposit£329.00Rate of interest3.9% fixedTotal amount of credit£23,913.44Representative3.9% APRMONTHLYRENTALSFROM£329 .*(PLUS £329 INITIAL RENTAL).*THE BMW 118i M SPORT HATCH.

96Last year Heart of Kent Hospice cared for 1,587 patients and their families. We understand that our patients and their loved ones all have different needs. Whether they are physical, emotional, psychological or social, we tailor the care and support we provide. Our team of counsellors, welfare advisors, social workers, chaplains and volunteers are on hand to support our nurses and medical professionals 365 days a year.Our services are completely free and as an independent charity the Hospice has to raise £4 out of every £5 to provide its services. There are many different ways to support our work and raise awareness of the Hospice. For more information about our services please visit our website at www.hokh.co.uklondongolf.co.uk

97We are truly grateful for the generous donation resulting from our Charity of the Year partnership with the London Golf Club. Such generosity could pay for ten patients to receive a face to face visit from our Hospice Community Team. This means that patients receive the support they need in the comfort of their own homes. Thank you so much.Karen Newton-Anker, Community Partnerships Fundraiserlondongolf.co.uk

98 98EMPLOYEEQUARTER OF THEto Golf Sales Executive Dominic Driver for being voted Employee of the Quarter for January - March 2019!Pictured: Matt Galvin, our Chairman from Morningstar Golf & Hospitality, presenting Dominic with his award.CONGRATULATIONS londongolf.co.ukto Senior Food & Beverage Supervisor Claire Simpson for being voted Employee of the Quarter for July - September 2019!Pictured: Jack Coleman, our Head of Hospitality, presenting Claire with her award. CONGRATULATIONS

99londongolf.co.ukto Food & Beverage Assistant Lewis Shepherd for being voted Employee of the Quarter for April - June 2019!Pictured: Jack Coleman, our Head of Hospitality, presenting Lewis with his award.CONGRATULATIONS to Night Security Officer Phil Adams for being voted Employee of the Quarter for October - December 2019!Pictured: Callum Nicoll, our Director of Golf, presenting Phil with his awardCONGRATULATIONS

100GAME CHANGING GROWTH FOR SPECIALIST CONTRACTORGKRSCAFFOLDING25 years ago, Graham Rowswell could not have imagined that the scaffolding business he founded with wife Yvonne, would be fundamental to changing the industry. londongolf.co.ukOperatives taking part in VR Working at Height Training outside Tottenham Hotspur’s new stadiumThe Company owners (L-R) Lee Rowswell, Yvonne Rowswell, Graham Rowswell, Neil Rowswell